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SEO Training Courses
SEO Courses in Birmingham & Online
Simply get in touch with your preferred dates.
Take control of your SEO and rankings - Frustrated with trying to decipher your keywords from backlinks or SEO from PPC? Unsure if your SEO agency is delivering what they say? Want to be in control of your own website and marketing?
You're in the right place! Book today for a private training session with Opace's lead trainer and Managing Director, David Bryan. David is an SEO expert with 15+ years of experience delivering SEO for businesses and running SEO training courses to help them improve their search rankings.
For over 15 years, Opace has been offering some of the most comprehensive SEO courses in Birmingham, empowering businesses like yours with the SEO skills to get ahead. From charities to eCommerce retailers, Opace has helped customers achieve first page and even #1 rankings for the most competitive keywords with their practical and actionable training techniques.
Why Choose Opace for SEO Training?
- Proven success – 15+ years helping businesses of all shapes and sizes gain top rankings on search engines like Google and Bing.
- Flexible learning – 1:1 or group training, online or in-person in Birmingham or throughout the West Midlands.
- Hands-on training – Learn actionable SEO using real-world examples and live website audits.
- Ongoing support – Get post-training support and guidance to apply your skills if you get stuck or forget.
- Expert-led sessions – Learn directly from industry professionals, including David, who heads up most training courses.
Fully Bespoke SEO Training – Designed for You!
Our SEO training isn’t one-size-fits-all. We create bespoke courses based on your business, industry, and skill level.
Choose between:
- Beginner to advanced SEO training – Whether you’re completely new to SEO or need advanced techniques in specialised areas, we cover all skill levels.
- 1-day or 2-day training – Get intensive training at your own pace and level of experience.
- In-person or online – Join us at our office in Birmingham, at your premises, or online via Zoom, Teams, or Google Meet.
What You’ll Learn in Our SEO Training
Our courses cover everything you need to improve your website rankings, drive traffic, and increase conversions. Typical topics and essential SEO sklls include:
- Creating an SEO plan
- Reviewing your business goals & objectives
- Carrying out keyword research & planning
- Undertaking SEO analysis & optimisation
- Establishing SEO strategies & content plans
- Auditing previous technical & on-page SEO work
- Assessing UX & page experience metrics
- Reviewing page speed & core web vitals
- Practising how to write for SEO & your audience
- Putting in place off-page SEO strategies
- Optimising local SEO & Google business profiles
- Overcoming Google penalties or manual actions
- Optimising for Google & Bing
- SEO copywriting & website optimisation
- Measuring SEO with Google Analytics
- Measuring SEO with Google Search Console
- Building Domain Authority
- Using content marketing & link building
- Growing Topical Authority
- Applying actionable SEO processes
- Reviewing & measuring improvements
By the end of your training, you’ll have a tailored SEO strategy & practical skills to implement immediately.
SEO TRAINING PRICING
We don't offer public classes, only private training.
Our pricing includes a pre-training call to discuss your objectives, planning and bespoke course creation based on your requirements, and post-training support. The prices below are subject to VAT and payable in advance to secure the booking. For face-to-face training, plenty of coffee will be included.
Online (1-2 people)
From £550
- 1-day course
- 1 experienced SEO trainer
- 1 to 2 trainees
- 6 hours
- Choice of Teams, Zoom or Google Meet
- UK wide SEO training
- 10% discount for 2-days
Face to Face (1-4 people)
From £650
- 1-day course
- 1 experienced SEO trainer
- 1 to 4 trainees
- 6 hours
- Your place or ours
- West Midlands only (if yours)
- 10% discount for 2-days
Face to Face (4+ people)
From £1200
- 1-day course
- 1 experienced SEO trainer + 1 support
- 4 to 8 trainees
- 6 hours
- Your place or ours
- West Midlands only (if yours)
- 10% discount for 2-days
We're confident in our training—so much so that you'll leave 100% satisfied and armed with a plan to earn back the course costs in no time.
SOME OF THE PLATFORMS WE SPECIALISE IN
SEO clients we've worked with
Testimonial from Acorns Children's Hospice
From SEO training, to website development and on-page SEO support, we worked with Acorns for nearly a decade to help develop their digital strategy.
We get a great deal of support with SEO, which is really important to us and we’re starting to see some really good results from that work. We’ve found it to be a really invaluable relationship. I would thoroughly recommend Opace to any organisation embarking on such a major website project or who needs the kind of hand-holding and innovative support we’ve needed, to help us develop year on year to the point where we’re looking for some high profile wins and good outcomes for Acorns.
Digital Marketing Manager
Digital Marketing Manager
SEE WHAT OUR CUSTOMERS SAY
View our 5-star ratings on independent review platforms, including Google, Clutch, and Trustpilot.
Still unsure? See our accreditations and testimonials on YouTube.
Still unsure? See our accreditations and testimonials on YouTube.
Award Winning Digital Agency
LATEST SEO RESULTS
National Sheds Retailer
eCommerce Content, Consultancy & SEO Strategy
- Page 1 for Sheds competing with 877 M results
- No. 1 for Potting Sheds, Pent Sheds and many more
- Ranking for 50+ new keywords
Furniture Retailer in Ireland
eCommerce Development, Content & SEO Strategy
- Page 1 for Beds competing with 22 M results
- Page 1 for Corner Sofas, Wardrobes and many more
- Ranking for 170+ new keywords
Industrial Equipment Retailer
eCommerce Design, Content & Fully Managed SEO
- Page 1 Pneumatic Drills competing with 22 M results
- Page 1 for Paint Buckets, Fibreglass Filler, Sanding Machine
- And many more keywords
SEO AGENCY CERTIFICATIONS
We make sure our digital marketers and SEO specialists are always up to speed. From Google to HubSpot and Semrush, we've completed many of the major certifications available and we're a certified Google Partner.
SEO Classes Birmingham
Benefits of Learning Search Engine Optimisation
Whether based in Birmingham, the West Midlands or elsewhere in the UK, our SEO trainers are here to help. By mastering search engine optimisation through our training courses, you'll be equipped to navigate the landscape of major search engines effectively. You'll understand the SEO basics and be able to use business and technical skills to conduct effective SEO in-house.
New SEO skills
You and your team can learn valuable SEO skills. There’s nothing more valuable than improving in-house skills.
Improved rankings
Through our SEO courses, you will learn a number of different strategies and techniques to improve your search rankings.
Superior content
We’ll teach you how to optimise your website using technical SEO and create superior content.
A motivated team
Boost team morale with our tailored SEO classes. Your employees will love that you’re investing in their futures at your company.
More authority
From ethical link building to social media marketing, we can show you all the different ways to promote your website and boost your Domain Authority.
Reduced costs
Learn SEO so you don’t have to rely on expensive agency costs. Keeping things in-house will result in significant cost savings.
SEO training with Opace, tailored to your business
Get hands-on, expert-led SEO training designed to give you the skills, strategies, and confidence to boost your website rankings. Whether you prefer in-person training in Birmingham or flexible online sessions, we’ll tailor the course to your needs and experience level. Here’s an overview of the support and styles of training you can expect from us.
Birmingham SEO training
For West Midlands based businesses or those that prefer a more intimate setting, we can run a Birmingham SEO training course from our office in Rubery, or we can come to your premises and train on-site. Our SEO trainers will work flexibly to suit your needs and requirements.
Online SEO training
Due to COVID-19, we saw an influx of requests for online SEO training courses. During this period, we delivered SEO classes via Teams, Skype or Zoom. These were very effective and allowed trainees to learn from the comfort of their homes or workplace.
Our online classes are now even more popular than our Birmingham SEO training classes. Don’t worry, we can cover all the same bases that we do during face-to-face training but using a mixture of video conferencing, voice and screen sharing.
We can even record the SEO training sessions so you have them to cherish forever.
1:1 or group courses
Learn 1:1 or as a group – the choice is yours! Whether you are looking to turn your advance your personal SEO knowledge or bring everybody in your team up to the same level, we’ll tailor our SEO training course to meet your objectives.
Practical learning
Endless talking isn't an enjoyable or effective learning approach for anyone. We try to keep the talking to a minimum and maximise the practical learning through hands-on workshops.
We cover more than just SEO
We go beyond simply covering SEO topics, to teach you about social media and content marketing, blogging and other important elements that will affect the overall success of your SEO and digital marketing.
Ongoing support
Need a refresher course or help with a particular SEO topic? We provide ongoing SEO support to keep you at the top of your game. And when the SEO course comes to an end, we’ll be on the other end of the phone or email to support you.
Frequently Asked Questions (FAQs)
What can I expect to learn from your SEO courses?
Our courses cover a comprehensive range of topics to help you master search engine optimisation. You will learn to understand SEO basics, best practices to carry out keyword research, how to establish SEO strategies, audit previous technical and on-page SEO work, implement ethical approaches to overcome penalties, and practice link building, among many other skills. By the end of our course, you'll have the skills and knowledge to optimise your website and improve its visibility on search engines like Google and Bing. Our trainers are all SEO specialists, qualified in both SEO and delivering training.
Why should we pay Opace to teach us SEO?
There are free SEO courses online courses and even government-funded SEO courses available from time to time.
As much as we like meeting new customers, we always suggest taking advantage of the free training first. Our courses are for those who want a more personal and tailored approach. As well as being a friendly bunch, we have over 15 years of experience in delivering successful SEO projects and always stay up-to-date with the latest industry news and algorithm changes to ensure our recommendations stay on the right side of search engines. So if you're looking for a more intimate learning environment, where you get one-to-one time with an SEO trainer able to dedicate their time specifically to you and your business, get in touch.
Do you only provided SEO courses in Birmingham?
We offer flexible 1:1 or group SEO courses in Birmingham and around the West Midlands from our premises or yours, but we also provide courses online using Skype, Teams, or Zoom, for those further afield. Even if you're local, many customers prefer remote online training so they can learn from the comfort of their own homes or workplaces. We'll accommodate you no matter your preference. We also provide all course materials and refreshments throughout the day and one of our SEO consultants will speak with you beforehand to plan the agenda.
Who are these courses suitable for?
Our courses are suitable for anyone interested in gaining a basic understanding of SEO to those looking to advance their skills. This includes marketing staff, managers, executives, CEOs, and individuals looking to develop business skills. Prior knowledge of HTML and marketing would be advantageous but is not a requirement.
When will I see results and how can I monitor my progress and success in SEO?
You will learn how to monitor your SEO success and measure ROI throughout the course. We will guide you on how to use tools like Google Analytics, Google Search Console, and Bing Webmaster Tools, as well as other free SEO tools and browser plugins. This will enable you to monitor search engine rankings, link building efforts, website traffic, and other web statistics. With regards to how fast you see results, this will depend on a range of factors, for example:
- How much you understood from the course and whether you did your homework
- How quickly and effectively you implement your training
- Domain factors, such as the age and authority of your site
- External factors, such as how quickly Google crawls and indexes any changes you make
SEO advice, trends, and tips from our blog
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