If you are new to terms like ‘the metaverse’, don’t worry — a lot of marketers and business owners are in the same boat. In this article, we explore whether metaverse social media marketing is a trend to watch in 2022? Before that, we have written a beginner-friendly...
Are The Metaverse And Virtual Reality The Same Thing? What About XR & MR?
With all of these new terms being used more and more, it can be difficult to keep up. This is why we thought it’d be useful to create an article explaining some of the key differences between the metaverse and Virtual Reality (VR). We will also talk about Augmented...
What Is the Metaverse & What Are NFTS? What Does This Mean for Business?
You may have heard the term ‘metaverse’ mentioned on the news, in articles or in general conversation. This has likely left you asking yourself questions like, ‘what is the metaverse?’, and other questions such as, 'what is an NFT'? Well, this article will attempt to...
Elon Musk Buys Twitter — What Does This Mean For The Future of Twitter?
Earlier this week, the news that Elon Musk buys Twitter for $44 billion was in the headlines, but what does this mean for the future of Twitter? Twitter has been on seemingly shaky ground since previous owner and CEO Jack Dorsey left the company back in November 2021....
VR Commerce (vCommerce), Virtual Reality & Metaverse eCommerce: The Future of Online Shopping
Editor’s Note: Our 2022 edition exploring VR eCommerce provides our latest take on the topic first explored in 2016 and again in 2019. All of our previous insights can be found below and remain un-touched apart from correcting the odd typo. This latest update extends...
How to Automate Social Media Posts with Hootsuite in 2019
In previous blogs we’ve talked about the importance of blogging and posting content frequently to social media. The problem is that sometimes if you are a small business, its hard to allocate time to sit on social networks all day posting interesting and informative...
Why You May Not Be Looking At Likes & Followers the Right Way
It's very common to hear from small businesses owners that they ‘want to increase their likes or follower count’ but when asked ‘why’ there is oftentimes no logical answer given. Isn’t it better to have more followers and likes, you might ask – generally of course but...
How Effective is Business Blogging as Part of Your 2019 Content Marketing Strategy?
We’ve talked a lot about business blogging in our previous posts over the years, here are a few: https://opace.agency/blog/business-blogging-why-should-i-bother https://opace.agency/blog/simple-ways-to-generate-more-blog-traffic;...
How to Know When It’s Time for a Website Refresh?
You may have seen some of our recent blog posts advising readers of which plugins are best and how to get the most out of your new website, but how do you know when you need to refresh your website and give it a facelift? Having a new website can be potentially...
The Advantages & Benefits of Using WordPress as Your CMS
It has been nearly 5 years since we wrote our first article titled 'Why choose WordPress for your web design'. Back then, it was a fantastic blog and easy-to-use CMS (content management system) but how do things look for WordPress in late 2018/ 2019? Let's take a look...