SEO Consultants
Expert SEO Consultant Services
Struggling to improve your organic traffic? Hire an SEO consultant for real, measurable results.
Transparent, Tailored, Results-Focused SEO Strategies!
Trusted since 2008
Grow Your Organic Traffic with Opace, Your Dedicated SEO Expert & Consultant
Based in Birmingham, Opace is a family-run business and team of specialist SEO consultants with over 15+ years of experience supporting organisations and businesses around the UK.
We're proud of our 100% customer satisfaction rating across independent review platforms like Google Business, Clutch, and Trustpilot. We are continually rated as a top service provider on Clutch, and our awards include Top SEO Company in Birmingham, Top Full-Service Digital Agency in Birmingham, and Top B2B Provider in the UK.
At a fraction of what it would cost to employ a full-time in-house SEO professional, experience the very best in truly “joined-up” SEO and marketing by hiring an SEO consultant at Opace. Our SEO expertise sits alongside web design, internet marketing services, and content services, meaning your strategy is never delivered in isolation.
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STRATEGY WITHOUT
EXECUTION IS JUST NOISE
Custom SEO Consultancy – Designed for You!
In-person or remote consultancy:
- Face-to-face consultancyFor Birmingham or West Midlands organisations, our SEO consultants are available to meet in person, at your office or ours.
- Remote consultancyFor customers further afield in the UK, our support is just as personal and we'll provide this by phone email, and voice calls using Zoom, Teams, or Google Meet.
- Hybrid consultancyCombine face-to-face workshops with ongoing remote support, giving you the best of both worlds with regular check-ins and quarterly strategy sessions.
Regardless of your preference, you will receive the exact same standard of service with regular updates and clear progress reporting.
Why Hire an SEO Consultant From Opace?
All consultancy services are bespoke, but typical areas we cover include:
- Aligning business goals & objectives to SEO
- Understanding SEO metrics
- Creating an actionable SEO plan
- Conducting competitor analysis for SEO
- Understanding user intent & keyword types
- Carrying out keyword research & planning
- Carrying out keyword & content mapping
- Auditing previous technical & on-page SEO
- Analysing UX & page experience metrics
- Reviewing page speed & core web vitals
- SEO copywriting & keyword optimisation
- Creating strategies for on-page & off-page SEO
- Optimising local SEO & Google business profiles
- Overcoming Google penalties or manual actions
- Optimising for Google & Bing
- Measuring SEO with Google Analytics
- Measuring SEO with Google Search Console
- Building Domain Authority & Topical Authority
- Using content marketing & link building
- Applying actionable SEO processes
- Reviewing & measuring improvements
- Measuring ROI and proving SEO value
Our aim isn't to manage your SEO (unless you want us to). The goal is to provide you with a tailored SEO strategy, practical skills, and ongoing support to make an immediate impact.
Professional SEO Support for B2B and B2C Organisations
At a fraction of what it would cost to employ a full-time in-house SEO professional, experience the very best in truly "joined-up" SEO and marketing by hiring an SEO consultant at Opace.
With Opace by your side, you can rely on the support of a friendly, forward-thinking team known for transparency and doing what we say.
Our SEO consultant services have helped businesses and organisations across a wide range of sectors, including B2B, B2C, online retail and eCommerce, charities, manufacturing, professional services, and many more.
We don't insist on lengthy contracts, but we do like a commitment to the process. Whether it's a one-off SEO audit, training, or ongoing SEO consultancy, we'll set expectations, establish the strategy, and be clear about what's possible.
TECHNOLOGIES & PLATFORMS
Search Engine Optimisation















IN-DEPTH SEO CONSULTANCY
Expert SEO Analysis
Our SEO expert service begins with a thorough analysis of your website, your market and your competitors. We examine everything from technical health and on-page optimisation to content gaps, backlink quality and user experience signals that influence your rankings.
Rather than relying on automated tools alone, our consultants apply years of hands-on expertise to interpret the data and build a strategy tailored to your business goals. Every recommendation is prioritised by impact, so you see meaningful results as quickly as possible.
REAL CLIENT RANKINGS
SEO Results
Hiring an SEO consultant is an investment, and the returns should be clear. Our consultancy clients consistently achieve first page rankings for competitive search terms, driving qualified traffic that converts into genuine business growth.
Below are real Google search results showing Page 1 positions achieved for our clients. These rankings were earned through expert analysis, bespoke strategy and ongoing optimisation — demonstrating the difference that experienced, dedicated SEO consultancy makes.
SELECTED SEO WORK
Clients First.
Always.
We work smartly and ethically to provide intelligent and cost-effective solutions that maximise your ROI and fuel business growth.
Local, National & Global Brands
Organisations We've Worked With
















Real Results for Real Businesses
Here's what we've achieved for some of our long-standing clients through our SEO and eCommerce services.
- Page 1 for Sheds competing with 877M results
- No. 1 for Potting Sheds, Pent Sheds and many more
- Ranking for 50+ new keywords
- Page 1 for Beds competing with 22M results
- Page 1 for Corner Sofas, Wardrobes and many more
- Ranking for 170+ new keywords
- Page 1 for Pneumatic Drills competing with 22M results
- Page 1 for Paint Buckets, Fibreglass Filler, Sanding Machine
- And many more keywords driven to the top
SEO CASE STUDY
Home & Furniture Retailer: A Case Study
This home & furniture came to Opace in August 2020 for SEO services. In less than 3 years, we've experienced some exceptional growth and results together! Using a mixture of strategies, including keyword research, content creation, speed and user-experience optimisation, infographic creation, online PR and blog outreach, it has been a truly collaborative approach to eCommerce SEO.
View Full Case Study
SOME OF OUR AGENCY CERTIFICATIONS
Award Winning Digital Agency
We make sure our digital marketers and specialists are always up to speed. From Google to HubSpot and Semrush, we've completed many of the major certifications available.





SEO CONSULTANT SERVICES
How We Can Help Your Business
Our search engine optimisation strategies are designed to boost your organic search traffic, improve your visibility in organic search results, but we are more than just our strategies - we're people, and help you to achieve your full online potential.
Through our unique SEO consultancy services, we have helped marketing teams, managers and company owners to take their SEO to new heights. From technical SEO audits to link building and keyword analysis, our expert SEO consultant services are tailored to your specific business needs and requirements. Whether you’re a local business seeking local SEO expertise or a larger enterprise in need of a fully integrated SEO and marketing campaign, our SEO consultants will assist with all of your SEO efforts. What can you expect from Opace?
The expertise you need to succeed
From speaking to many CEOs, Directors, and Marketing managers of smaller SMEs, we have found that whilst they appreciate and understand the importance of online marketing and SEO, very few have the resources or in-house support to make it work.
Analysis of your current strategies
Our SEO consultants will start by discussing and analysing your current strategies and motivations. This allows us to get a clear understanding of the way you work and what you are looking to achieve.
Integrated marketing
With this in mind, we made it our mission to create an integrated marketing and SEO consultancy service that will provide CEOs, Directors, and Managers with the expertise and support they need to succeed.
Workshops and programmes
Once a clear plan is established, we will then highlight what needs doing (and how) in order to achieve your business goals. We do this through SEO workshops and development programmes for you and your team.
Strengths and weaknesses
We will then thoroughly analyse your competitors, business goals and strategies, identifying their strengths and weaknesses, so we can develop an action plan for your business to work towards.
Ongoing SEO support and advice
Our SEO consultants will be with you every step of the way providing support to make your search engine optimisation and marketing strategies work. If additional resources are required, we can help.
Agency or Freelance SEO Consultant?
There may be hundreds of other agencies and freelancer SEO consultants out there offering support and training, but none of them can rival the SEO consultancy services we offer. We bring demonstrable experience, specialist skills, unique knowledge and so much more to the table. Keep reading to find out more.
Tailored SEO consultancy services, designed for maximum results
We understand that no two businesses are alike, which is why our SEO consultancy services are always carefully customised to meet your specific needs and objectives. Our team of SEO specialists provide a comprehensive analysis of your website, taking into account both technical SEO, your overall business strategy, and other marketing activities. From local SEO strategies to international SEO, our consultants are ready to help you grow your organic search traffic and expand your reach.
Accredited with years of experience
Opace has years of experience providing marketing and expert SEO consulting services to businesses throughout the UK and the rest of the world. We’ve built up an impressive accolade of accreditations along the way. We’ve also built up a reputation for excellence and are known for providing effective solutions that go beyond clients’ expectations to deliver the results they desire.
We focus on your business vision and strategy
Instead of jumping into keywords, links and other SEO jargon, we’ll focus on your business vision, strategy, objectives, people and processes. It is our aim to bring all of these different elements together to create an effective online marketing strategy that takes you a step closer to achieving your goals.
Birmingham SEO consultants that speak your language
What makes Opace different from other Birmingham SEO consultants is that we speak your language. By that we mean the language of business. Plain English, jargon-free that’s the Opace way.
Truly integrated SEO and digital marketing solutions
Something else that makes our SEO consultancy service different is our dedication to providing integrated marketing solutions. Whilst SEO, social media, content creation and PPC advertising are all great for your business, when integrated they have the potential to achieve outstanding results.
Hard work and dedication
We will work hard to seamlessly integrate your entire marketing strategy with SEO to ensure each element is working towards achieving your overall goals.
Always on Google's good side
The world of SEO is always changing and we make it our priority to keep on top of algorithm changes and Google's Search Essentials (formerly Webmaster Guidelines.
Bespoke strategies for unique businesses
Every business is different, so it only seems right that their marketing strategies are too. We’ll take the time to get to know all there is to know about your business, so we can find the best marketing and SEO strategies to meet your every requirement. If it’s a bespoke SEO consultancy service you want, that’s exactly what you will get from Opace.
What does an SEO consultant do?
A consultant is an SEO specialist who works closely with your team to provide SEO strategy and guidance. We can also assist with the implementation of SEO work as needed. Our goal is to elevate your keywords to the top of the search engine results, driving more organic traffic and conversions to your site. Our experienced SEO consultants work with your internal team to create a plan and act as an extension of your team
What is the difference between your SEO consultancy and standard SEO services?
Our SEO consultancy services focus on providing strategic guidance and support, while our standard SEO services often involve the hands-on implementation of SEO strategies and full management. We offer both services to cater to all business needs and preferences.
What is SEO consultancy and how can it help my business achieve its objectives?
SEO consultancy involves providing expert advice and strategies to improve a website's visibility in search engines. Our experienced SEO consultants will work with you to identify SMART (Specific, Measurable, Achievable, Realistic, Timely) marketing objectives for your SEO strategy. By implementing a comprehensive SEO strategy, we aim to boost your organic traffic, improve your visibility in search results, and ultimately help you achieve your business objectives.
What does an SEO campaign by Opace involve?
An SEO campaign undertaken by Opace involves various SEO practices such as keyword research, link building, and addressing technical SEO issues. We aim to improve your website's ranking in search engine results, thereby increasing organic traffic. Furthermore, we integrate your SEO campaign with other digital marketing efforts, including social media, to achieve effective results. This integrated approach ensures all marketing efforts are working towards the same goals.
How can an SEO agency like Opace improve my website's performance in search engine results?
As an SEO agency, Opace provides SEO consultant services to improve your website's performance in search engine results. We conduct technical SEO audits to identify and fix any issues that may be hindering your website's performance. We also provide SEO training for your internal SEO team, equipping them with the skills to maintain and improve your website's SEO health.
Why is keyword research important in SEO and how does Opace approach it?
Keyword research is a crucial part of SEO as it helps identify the words and phrases your potential customers are using in search engines. At Opace, our expert team performs thorough keyword research and analysis to identify the keywords your content should be ranking for. By optimising your website for these keywords, you can improve your visibility in search results, attract more organic traffic, and meet your business objectives.
What is local SEO and how can a local SEO consultant help my business?
Local SEO is a strategy that helps businesses promote their products or services to local customers. A local SEO consultant, like the ones at Opace, can help optimise your website to rank higher in local search results.
From Google Maps and Google My Business (GMB) optimisation to creating local landing pages, we offer a range of strategies to help local businesses get found. If you're a local business owner, our team at Opace can provide the local SEO support you need to enhance your online presence in your specific geographical area.
What is your expertise in inbound SEO campaigns and link building?
Our team has the SEO knowledge needed to develop powerful and effective inbound SEO campaigns. One area we focus on is link building, or should we say "link acquisition", which is essential to building authority by attracting earned links and improving your organic search rankings. With our strategic approach to search engine optimisation, we ensure that your website not only ranks higher but also attracts quality traffic.
What SEO tools do you use?
Thanks to our experience with SEO tools like Screaming Frog, SEMrush, SurferSEO, Google Search Console, Google Analytics, and many others, we can also track, measure, and improve the success of your efforts on an ongoing basis. Our SEO consultancy services cover everything from in-depth audits to detailed search engine optimisation strategies that deliver real results.
How does technical SEO impact my website’s performance?
Technical SEO (a part of on-site SEO) is crucial for ensuring your website meets the requirements of modern search engines like Google and Bing. It involves optimising elements like meta data, structured markup, image alt tags, internal links, site speed, mobile usability, and crawlability, which all contribute to improved organic search performance.
What is the importance of an SEO audit in a comprehensive SEO strategy?
An SEO audit is a process of analysing your website to identify any potential issues that could be affecting its performance in search engine results. It's an essential part of developing strategies for SEO as it helps identify areas for improvement and develop an action plan to address these issues. At Opace, we provide SEO audit services as standard with our SEO consulting service, including expert keyword and link analysis, to ensure your website is fully optimised for search engines.
Do I need SEO training for my internal team if I hire an SEO consultant?
SEO training can equip your internal team with the skills and knowledge needed to optimise your website for search engines in-house. This can lead to improved website performance, increased organic traffic, and better search engine rankings. An informal style of SEO training is included with our consultancy service, but we also provide dedicated SEO training courses for individuals and teams who need time spent on developing their skills.
We work in a specialist industry, how will Opace understand our business and the market we operate in?
Researching and understanding a client's business, products, services, industry and target market is a critical component of our SEO consulting service. Competitor analysis and keyword research also play a crucial role in SEO, helping to identify the words and phrases your potential customers are using in search engines. Our expert team will perform thorough keyword research and analysis to identify the keywords your content should be ranking for.
Will Opace work with our other website vendors to implement SEO updates?
Yes, our SEO consulting team is more than willing and able to work with your other vendors and suppliers to achieve your goals. We have experience working with in-house technical teams, marketing teams, and third-party suppliers through the work we do. We believe in a collaborative approach to ensure all aspects of your SEO campaign are aligned and working towards your business objectives.
When can we expect to see results from your SEO consulting services?
The outcomes of any SEO strategy will be influenced by numerous elements. These can include any previous SEO work undertaken, potential penalties, the level of competition in your field, the age of your domain, and your website's existing ranking positions. We would always expect your brand's overall exposure to enhance as your rankings increase. The ultimate objective of SEO is to secure a spot on the first page for your targeted keywords, ideally as high as possible.
That said, achieving other benchmarks, such as increasing your position from pages 4 to 2 or gaining high quality traffic from longtail keyword searches still signifies effective SEO strategies and techniques. Our most successful clients remain committed to SEO over an extended period and persistently work on their SEO strategies to preserve and improve their rankings.
How can we track progress?
We strongly believe in transparency and accountability. Each task we complete is logged and recorded into our SEO reporting system. At the end of each month, we provide a detailed SEO report, making it easy for you to understand what we've done and which team members did it. After delivering the report, we set up a call to review it, ensuring you're never left in the dark about our SEO efforts.
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