Business planning and growth advice
Business advice, planning and consultancy services.
Website & eCommerce Migrations Done Right, First Time.
No Downtime. No Lost Rankings. No Nasty Surprises.
Migrating a website between platforms is one of the riskiest things a business can do online. Industry research from Aira shows that 37% of site migrations result in organic traffic drops that take six months or longer to recover from, and in many cases, the traffic never fully returns. Get it wrong and you lose search rankings, break customer journeys, lose historical data and spend months recovering. Get it right and you gain a faster, more capable platform without any of the pain. Our website migration services are built around eliminating that risk. Every migration follows a tested methodology covering URL mapping, 301 redirect planning, content transfer, data integrity checks and post-migration monitoring. Nothing gets left to chance.
As a Birmingham-based website platform migration agency, we've handled hundreds of platform moves: static HTML sites to WordPress development services, WordPress to headless architectures, Shopify to Magento development services, Drupal to WordPress, WooCommerce to Shopify and custom legacy systems to modern CMS platforms. We work with businesses that have outgrown their current platform and need to move without disrupting their revenue or their Google rankings. Our SEO services is involved in every migration from day one because preserving search equity is not an afterthought, it's the foundation of the entire project plan.
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We understand your customers, what you offer and what you want your website to achieve.
Your next website migration
Migration with redirects and data protected
A checked launch with a clear migration record
















Search engine rankings take months or years to build and can be destroyed in a single afternoon by a careless migration. That's why SEO planning is the first thing we do, not the last. Before any development work begins, we use Screaming Frog SEO Spider to crawl the existing site and create a complete URL inventory, map every old URL to its new equivalent and plan the 301 redirect ruleset that tells search engines where everything has moved. Backlink preservation is part of this process: we audit inbound links pointing to old URLs and ensure the redirect chain passes equity correctly. This redirect map is tested in a staging environment before the live switchover.
On launch day, we monitor Google Search Console, analytics and rank tracking tools in real time. Any unexpected 404 errors, crawl issues or indexing problems are caught and fixed within hours, not weeks. For domain migrations and TLD changes (e.g., .co.uk to .com), we apply additional care around canonical handling and international targeting signals. Post-migration, we continue monitoring for 4-6 weeks to ensure search engines have processed the changes correctly. Our SEO audit process covers every aspect of post-migration health: indexation, crawl budget, internal linking, canonical tags and structured data. We take the same care with a 50-page brochure site as we do with a 50,000-page eCommerce catalogue.
eCommerce migrations carry additional complexity because you're not just moving content, you're moving commercial functionality. Product catalogues with thousands of SKUs, variant data, pricing rules, customer accounts, order history, saved addresses, wish lists, payment gateway configurations, shipping rules and tax settings all need transferring accurately. A single data mapping error can mean wrong prices, missing products or broken checkout flows on launch day.
We use a combination of automated migration tools and manual verification to ensure data integrity. Product data is cleaned and standardised during the transfer, so you launch with a better catalogue than you started with. Customer account migration includes password reset flows so returning customers can re-authenticate smoothly. Payment gateway switching is coordinated with your provider to avoid any gap in transaction processing. For businesses that can't afford any downtime, we run parallel environments and switch at a pre-agreed time with instant rollback capability if anything unexpected occurs. Every eCommerce migration we handle follows this structured approach because the cost of getting it wrong is measured in lost revenue, not just inconvenience.
From bootstrap to boardroom, we've seen it all. And we make growth inevitable.
View All SectorsImpactful, user-friendly websites that help charities and non-profits raise awareness and grow support.

Visually stunning portfolio sites that let artists, designers, and creatives showcase their work beautifully.

Specialised digital for engineering firms, manufacturing, and heavy industry.

SEO, web design, and marketing for SaaS, IT services, and tech companies.

GDPR-compliant websites and patient-focused marketing for healthcare providers.

Trusted web design and marketing services for financial advisors and firms.

Driving leads and visibility for UK manufacturers with targeted digital strategies.

Engaging websites and visibility for schools, universities, and education providers.

Beautiful eCommerce and brochure websites for home, garden, and lifestyle brands.

Appetising websites and online marketing for restaurants, food brands, and hospitality.

High-performance websites for logistics, haulage, and transport companies across the UK.

Websites and marketing services for consultancies, legal firms, and service providers.

We work smartly and ethically to provide intelligent and cost-effective solutions that maximise your ROI and fuel business growth.















































SOME OF OUR AGENCY CERTIFICATIONS
We make sure our digital marketers and specialists are always up to speed. From Google to HubSpot and Semrush, we've completed many of the major certifications available.





WEBSITE PLATFORM MIGRATION
Website migration is high-stakes work. Your search rankings, customer data, eCommerce revenue and online reputation are all at risk during a platform move. Most horror stories about lost traffic and broken sites come from migrations that were rushed, poorly planned or handled by teams without migration-specific experience.
We treat every migration as a precision operation. Here's how we protect your business throughout the process.
URL mapping and 301 redirect planning start before any development work. Every page, every image, every indexed URL is accounted for. We don't launch until the redirect map is complete, tested and verified in staging.
Product catalogues, customer accounts, order history, content archives and media libraries are transferred with full integrity verification. Automated scripts handle the bulk transfer; manual checks verify the critical data points.
For business-critical migrations, we maintain the old platform in a ready state for instant rollback. If anything unexpected happens during switchover, we revert within minutes while the issue is investigated and resolved.
Every migration includes 4-6 weeks of intensive monitoring: search rankings, crawl errors, broken links, page performance and user behaviour. Problems are caught and fixed before they compound into lasting damage.
WordPress, Shopify, Magento, WooCommerce, Drupal, custom PHP, static HTML and headless CMS platforms. We've migrated between all of them and understand the quirks, limitations and data structures of each.
We coordinate DNS changes, SSL provisioning and server configuration to minimise the window where the site is inaccessible. Most migrations complete with zero visible downtime for visitors.
If you're planning a website migration, these are the questions our clients ask before trusting us with the move.
Website migration costs vary significantly depending on the size, complexity and platforms involved. Simple CMS-to-CMS migrations for brochure sites typically start from £3,000-£5,000. eCommerce platform migrations with product data, customer accounts and payment gateway transfers range from £8,000-£25,000+. Complex enterprise migrations with custom functionality and large databases are quoted after a detailed scoping exercise. Contact us for a migration assessment.
Not if the migration is planned properly. SEO preservation is the foundation of our migration methodology. We create comprehensive URL mapping, implement 301 redirects for every page, preserve on-page SEO elements and monitor search performance intensively post-migration. We've handled migrations of sites with tens of thousands of indexed pages without significant ranking drops. For further guidance, see Screaming Frog SEO Spider.
A straightforward brochure site migration typically takes 2-4 weeks. eCommerce platform migrations take 4-8 weeks depending on catalogue size and complexity. Large enterprise migrations can take 8-16 weeks. The timeline includes planning, development, testing, content transfer, redirect implementation and a monitored switchover period.
Yes. Shopify to Magento development services is one of our most common eCommerce migrations. We transfer products, categories, customer accounts, order history and SEO data. Businesses typically make this move when they've outgrown Shopify's customisation limitations and need the flexibility of an open-source platform.
Yes. We've migrated WordPress sites to headless architectures using Next.js development services, Astro and other modern frameworks. Content can remain in WordPress (used as a headless CMS via its REST API) or move to a purpose-built CMS like Contentful, Sanity or Strapi.
Customer data (accounts, addresses, order history, wish lists) is migrated securely with full data mapping between the old and new platforms. Passwords usually cannot be transferred between platforms, so we implement automatic password reset flows for returning customers. Payment details stored with payment gateways (Stripe, PayPal) are unaffected by the platform change. For further guidance, see Screaming Frog SEO Spider.
Yes. We've migrated eCommerce stores with 50,000+ products and content sites with tens of thousands of pages. Large migrations require automated tooling, staged data transfers and phased verification processes. We build custom migration scripts for large-scale projects rather than relying on generic import/export tools. For further guidance, see Google JavaScript SEO documentation.
Yes. Every migration includes a 4-6 week post-migration monitoring period covering technical performance, SEO health, broken link checking and user experience verification. Our website management team provides ongoing support after the monitoring period for clients who need it. Our methodologies are strictly aligned with authoritative resources like rendering guidelines to ensure long-term success.
Minor fluctuations in the first 2-4 weeks are normal as search engines process URL changes and re-evaluate content. However, significant drops indicate redirect mapping errors, canonical issues or lost internal linking equity. Our post-migration monitoring catches these problems within hours, not weeks, so corrective action starts immediately.
Often, yes. Migration to a faster platform with better technical SEO architecture, improved Core Web Vitals and cleaner URL structures can produce ranking gains. The key is preserving existing equity through proper redirects whilst simultaneously improving the technical foundation. Many clients see ranking improvements within 2-3 months of a well-executed migration.
FROM THE BLOG

eCommerce website cost UK guide with current platform and payment fees, plus budgets for catalogue work, integrations, migration and support.

WordPress website cost UK guide covering setup, hosting, themes, plugins and support. Compare build scope, renewals and long-term ownership costs.

Compare small business website costs in the UK, realistic project scopes, supplier routes, quote inclusions and one-, three- and five-year budgets.
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