Editor's Note [September 16th 2024]: This article was originally published in March 2023 and has...
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Birmingham SEO Services
Top-Rated SEO agency in Birmingham
Get ahead of your competitors by growing your organic traffic and sales with Opace, a Birmingham SEO agency you can trust!
Sadly, many of our customers have had unpleasant experiences with their previous SEO agencies, often due to quality concerns, lack of progress, poor transparency, or dubious tactics. With Opace, you're in safe hands!
We don't insist on fixed term contracts and our reputation for honesty and transparency is well known. Don't take our word for it – see our reviews!
SOME OF THE PLATFORMS WE SPECIALISE IN
Some of our SEO projects
Our Core Services
Level up: SEO 2.0
Search engine optimisation can’t be delivered in isolation. In fact, it's best not to think about "SEO”. Instead, think of your overall business objectives and how search engines with digital marketing can help you achieve those goals - this means using a joined-up strategy and the latest techniques (SEO 2.0).
Here at Opace, we believe the only way to do this is by adopting an integrated approach to SEO and marketing, one that’s driven by your business goals, target market, and focuses on engaging with your customers in new and exciting ways.
Integrated SEO and marketing
This is why we have formulated our own unique strategy, one which has been tried, tested and refined over the years to deliver the amazing results reported by our clients.
Achieve SEO success!
When we bring together different forms of digital content and marketing (and this is done with search engines in mind), the results can be outstanding:.
- Improved rankings and visibility in search engines
- More content showing in search (video, image and other SERP features)
- Increased clicks and traffic to your website
- Greater content depth, breadth and Topical Authority
- More referrals, inbound links and traffic from other websites to yours
- The list goes on...
So, what's the magic formula?
Achieving success happens by having the right mix of content, marketing and search engine optimisation — all coordinated effectively under a single strategy that includes both Google and Bing and stays focused on the end goal. Not sure what this means?
- Blog posts - crafted to drive traffic and capture your visitor's attention
- Web pages - info, services and products optimised for relevant keywords
- Local SEO - content to target local customers on local search engine results
- Engaging content (images and video) - visual content to engage your audience
- Outreach and PR - strategies to become an authority and engage influencers
- Conversion optimisation - content designed to convert visitors into customers
The result? Better content, better rankings, more leads!
SEE WHAT OUR CUSTOMERS SAY
View our 5-star ratings on independent review platforms, including Google, Clutch, and Trustpilot.
Still unsure? See our accreditations and testimonials on YouTube.
Still unsure? See our accreditations and testimonials on YouTube.
Award Winning Digital Agency
SOME OF OUR LATEST SEO RESULTS
National Garden Buildings Retailer
eCommerce Content, Consultancy & SEO Strategy
- Page 1 for Sheds competing with 877 M results
- No. 1 for Potting Sheds, Pent Sheds and many more
- Ranking for 50+ new keywords
Furniture Retailer in Ireland
eCommerce Development, Content & SEO Strategy
- Page 1 for Beds competing with 22 M results
- Page 1 for Corner Sofas, Wardrobes and many more
- Ranking for 170+ new keywords
Industrial Tools & Equipment Retailer
eCommerce Design, Content & Fully Managed SEO
- Page 1 Pneumatic Drills competing with 22 M results
- Page 1 for Paint Buckets, Fibreglass Filler, Sanding Machine
- And many more keywords
SOME OF OUR SEO AGENCY CERTIFICATIONS
We make sure our digital marketers and SEO specialists are always up to speed. From Google to HubSpot and Semrush, we've completed many of the major certifications available and we're a certified Google Partner.
CORCORAN'S HOME & FURNITURE: A CASE STUDY
Corcoran's Home & Furniture based in Ireland came to Opace in August 2020 for SEO services. In less than 3 years, we've experienced some exceptional growth and results together! Using a mixture of strategies, including keyword research, content creation, content optimisation, speed and user-experience enhancements, infographic creation, local SEO, online PR and blog outreach, it really has been a collaborative approach with the lovely team at Corcoran's to build search engine rankings and drive quality traffic.
SEO Agency Birmingham
Why Use Opace to Deliver Your SEO Service?
Searching for SEO Birmingham? Many clients turn to us seeking a fresh start after facing setbacks and disappointments with their previous supplier. It then lies upon us work hard to rebuild trust and inspire confidence as we work together to improve search engine rankings and drive high-quality organic traffic.
We understand the challenges of investing in a long-term process when the results aren’t immediately obvious, but our commitment to transparency and delivering visible progress will reassure you that you’re on the right path. Still unsure whether we’re the answer to your SEO Birmingham search? Here are just some of the reasons why customers stick with us:
Results-driven and positive ROI
Results-driven approach and positive ROI using up-to-date strategies to boost your search engine rankings and grow your business
Decades of SEO experience
We have been trading for over 15 years and have more than 30 years of combined SEO agency experience within our team
Regular updates and reporting
Client's love that we talk in plain English, with simple monthly reporting and regular phone, email or face-to-face updates
Family business
We're not your run-of-the-mill corporate SEO firm, we're a family business and we go the extra mile for our clients
Always white hat
Customers have come to us with the worst kind of penalties, so we know the pain it causes. Our services are always white hat
Centrally based
We're a Birmingham SEO company, so centrally located for customers that are looking for local SEO and national SEO services
NEED MORE REASONS TO CHOOSE OPACE AS YOUR BIRMINGHAM SEO COMPANY….
If you're still not convinced that Opace would make the perfect SEO company to support your business, here are some common questions that we get asked. Better yet, get in touch and let's have a chat.
Are our SEO services safe?
We take an ethical approach, ensuring all our efforts meet industry best practices and carefully follow Google's Search Essentials (formerly Webmaster Guidelines). Using a multitude of techniques required in SEO, including technical optimisation, content optimisation and natural link building, we will always work to increase your website's search rankings in a safe and effective way.
What kind of results can we expect?
Since establishing Opace in 2008, we have achieved some amazing results for our clients; including helping them to land page 1 and number 1 spot organic search rankings for hugely competitive keywords.
How soon can we expect to see improvements?
We’ve seen fantastic results in as little as two weeks on established domains. A recent client saw a 15% uplift in Google rankings across more than 100 keywords within less than ten days, due to good keyword optimisation. New websites and business ventures can take longer.
How will we see the results?
We believe that transparency is of critical importance. This is why we work closely with our customers to ensure they fully understand and are on board with our approach from the very start.
We offer comprehensive monthly reports for customers to see what work we've delivered, track progress, see ranking improvements, and assess what return they’re getting from our SEO services. We also have regular calls and meetings with customers.
What about algorithm changes?
We make every effort to keep up to date with the latest industry news and algorithm changes so you can have the peace of mind that you’ll always remain on the right side of the search engines.
What SEO tools do you use?
We have a huge collection of premium SEO tools at our disposal, including SEO Spider and Website Auditor for technical SEO audits, SurferSEO for content optimisation, Rank Tracker to monitor rankings, Semrush for local SEO, SEO SpyGlass for link building opportunities, and more.
What kind of clients do you work with?
Over the years we have worked with a wide range of businesses and organisations of all shapes and sizes. We have experience in providing SEO services across most industries. From start-up companies and not-for-profits to manufacturing businesses, traditional retail, specialist product and service providers, eCommerce stores and large international chains, we've had immense success delivering SEO strategies and success stories.
Is your service limited to Birmingham SEO?
We are known best in Birmingham, as this is where most of our team are based. However, we sometimes get asked if we only provide SEO in Birmingham. The answer is that we serve clients around the West Midlands, UK, Ireland and Europe. Take a look at the Corcoran's Home & Furniture case study above for example.
Why should I choose Opace over other SEO agencies?
SEO is no longer just about keywords, writing articles or building links; it’s much more than that. Sadly, many agencies tend to focus on specific types of SEO activities, or worse, they adopt strategies that are more harmful than good.
We understand that to achieve the outcomes our customers expect, a blended approach to digital marketing is required that combines a wide range of techniques and strategies. Not only that, but the business consulting, technology and marketing expertise within our SEO team is considerable.
Every single client will meet with the director who will work closely with them to define the objectives and create a unique strategy tailored to their needs and objectives.
HAVE ADDITIONAL QUESTIONS?
What is the benefit of choosing a local SEO agency for Birmingham businesses?
Choosing a local SEO agency, especially one that knows the area inside out, can make a lot of difference for Birmingham businesses looking for a suitable partner.
A Birmingham SEO agency will have a deeper understanding of the area’s market dynamics, demographics, and search behaviour. This can lead to more effective strategies, as they’ll be tailored to resonate with the local audience.
Additionally, working with a nearby agency makes it easier to meet face-to-face, which can improve communication, encourage stronger relationships, and ensure that the agency fully grasps your business goals and challenges.
What is SEO and will it help my site stand out on search engine results pages?
SEO is all about improving your website’s visibility on search engine results pages. By focusing on relevant keywords, content optimisation, and earning high-quality backlinks, SEO can help your site rank better in search engines and therefore drive more traffic to your site.
There are many disciplines within SEO, e.g. services like technical SEO will ensure your site meets search engine requirements, while local SEO can boost your presence in your region, such as Birmingham-specific searches. Local SEO can also include optimising Google My Business, helping to enhance your visibility in Google Maps and local search results. Off-page techniques, such as digital PR and blog outreach can help build authority and traffic by earning external links back to your site. Advanced tactics like schema markup and featured snippets can make your site stand out in search listings by enhancing how it appears.
The ultimate goal? Higher rankings, more traffic, and increased visibility for your target audience.
What is the difference between SEO and CRO?
SEO and CRO are both crucial optimisation techniques for a successful online presence, but they focus on different goals. SEO aims to drive more traffic to your website by improving its position in search results through content optimisation and technical improvements. In contrast, CRO is about improving the user experience so that visitors convert into leads or sales. While SEO often involves more technical skills that affect the entire site’s performance, CRO is typically part of the web design process, focusing on elements like layout, calls to action, and usability. Together, SEO and CRO help attract and convert visitors, supporting overall growth.
Do you offer Google Ads and which is better, SEO or PPC?
Yes, we offer PPC management as part of our digital marketing services, along with Google Ads, Bing Ads and social media advertising. When deciding between SEO and PPC (Pay-Per-Click), it depends on your goals. PPC offers instant visibility in search results, but it requires ongoing spending and can be costly due to competition. SEO, on the other hand, is an organic approach that takes time to build but offers long-lasting results with a lower lifetime cost. While PPC can drive immediate traffic, SEO often delivers higher-quality leads and conversions over time.
How much does your SEO cost and what's included?
Our SEO services are customised to each client, and the cost varies based on your goals and current site performance.
Before we start, we recommend a full market and competitor analysis, along with a website audit, to set a baseline. We offer this analysis as a one-off service for £900 + VAT, providing a roadmap and specific recommendations.
For ongoing SEO, we have monthly packages starting from £650 which includes the most fundamental parts of SEO, including keyword research, website optimisation, basic content creation, and reporting. Most clients invest around £1,500 per month, which includes on-site SEO, content creation strategy, content marketing, and off-site SEO. For clients looking for maximum support, full-service packages can reach up to £5,000 monthly per site, which includes everything above, plus conversion rate optimisation, comprehensive content creation (e.g. regular website content refreshes, writing eCommerce product descriptions, weekly blog writing), content marketing campaigns, infographic design/video creation, and more.
How long will it take to see the SEO results?
The timeline for SEO results depends on several factors, including your website’s age, domain authority, and current rankings on Google. Established sites with strong existing content may see improvements in search results within days, while newer sites may take 6–18 months or even longer to achieve significant rankings. Additionally, the competitiveness of your industry, the level of content optimisation, and the quality of your backlink profile all play a role. While we aim for quick wins, SEO is ultimately a long-term strategy, influenced by Google’s algorithms. That said, our SEO services are designed to build sustainable results over time.
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