CASE STUDY: Six Star Group
Six Star Group, a Birmingham based business specialising in professional damp proofing, home insulation and ventilation services came to Opace in 2016 in need of some advice around seo and PPC advertising. We’ve since gone on to provide a range of services to help drive and maintain a steady stream of new leads.
Following our successful selection, we started work immediately. Our first priority was to undertake keyword research and optimise the existing website. The project focussed purely on the on-site seo, where we re-wrote the metadata and content, ensuring every page was well optimised. We also created new content to help cater for other keyword searches that the client hadn’t considered previously. The business owner subsequently asked Opace to manage their Google AdWords and Bing PPC advertising as well as providing support for Facebook advertising.
The Results:
Since undertaking the project, Six Star Group has seen a huge 11% increase in Google.co.uk visibility across 300+ keywords. Over 40 of keywords appear on the first page of Google, with high value searches such as ‘Free Damp Survey’and ‘Loft Insulation Birmingham’ ranking at position 1.
