CASE STUDY: White Cross Vets
This successful, family run veterinary business, with surgeries across the North and the Midlands, approached Opace to create and promote an infographic based on data they had collected. The campaign was focussed on a market research activity and was titled “Most popular designer cross breed dogs”. Working in partnership with the firm’s PR agency, we designed an infographic and executed a content marketing campaign which achieved significant “buzz”, attention and traffic for White Cross Vets.
The Result
The buzz surrounding the campaign delivered strong page 1 search engine rankings for keywords such as “designer cross breed dogs”and “popular cross breed dogs”. Following the infographic campaign, we were asked to provide PPC consultancy to help White Cross Vets make better use of AdWords – a great endorsement for our skills and expertise.
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