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Client case study

Bazar Ethical Life Marketplace

WordPress Development, Pre-Launch Marketing Success

2024 E-Commerce & RetailSustainability & Environment

Project highlights

Bazar Ethical Life Marketplace project overview
51
Pages optimised for search
App integration
Seller dashboard and headless storefront connected to the marketplace
Retailer launch
Initial retailers onboarded and capital raised for expansion

In their words

We couldn't have done this without the support of Opace.
Bazar Ethical Life Marketplace
Bazar ethical marketplace concept
Marketplace propositionBazar ethical marketplace concept

The work

A marketplace built for ethical retail.

Achieving a seamless integration with the existing app, we developed a corporate website, headless storefront, web-based seller dashboard, and marketing strategy for this ethical retail platform.

Bazar Ethical Life Marketplace, a new venture aiming to support retailers in the sustainable and ethical space, approached us in 2018. They needed a corporate website and a custom backend dashboard for sellers, integrated with their marketplace app.

Seller dashboard product and sales reporting
Marketplace dashboardSeller dashboard product and sales reporting

Our work covered multiple areas:

  • Development of a small, multi-sectioned one-page website using WordPress and Divi
  • Integration of seller dashboard and headless storefront using existing APIs and the WCFM Marketplace plugin
  • Copywriting and SEO tasks, creating 51 new pages optimised for search
  • Ongoing technical support, API issue resolution, and feature integration (analytics, sales reports)

The Results

A fully functional corporate website and sophisticated seller dashboard were delivered. Bazar successfully onboarded initial retailers and raised capital for expansion, eventually re-launching as “Go Ethical”.

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