Latest Articles Written By: Brett Sidaway

Content Creator at Opace Digital Agency

15+ YEARS IN BUSINESS
REVIEWED ON ★★★★★ 5.0 RATING
500 + PROJECTS DELIVERED

Latest Articles by Brett Sidaway

Long-Tail SEO | What Are Long-Tail Keywords & Examples
20 February 2025

Long-Tail SEO: What It Is, Examples & How to Use Long-Tail Keywords For High-Intent Search Traffic [UPDATED]

Learn about long-tail SEO, what long-tail keywords are & how these can drive high-intent search traffic. Compare short-tail & long-tail keyword examples.

SEO Content Creation Guidelines ⇆ Why Good Content Matters
17 August 2024

Why Good Content Matters: SEO Content Creation Guidelines [UPDATED]

Why does good content matter for SEO? Develop a winning strategy with our SEO content creation guidelines, covering Helpful Content, E-E-A-T and more.

Pay-Per-Click Copywriting Tips | How to Write Compelling Ads | Opace
14 May 2014

Pay-Per-Click Copywriting Tips: How to Write Compelling Ads

Searching for pay-per-click copywriting tips? Read more.

Magento Designers Welcome Platform Growth Figures | Opace
22 April 2014

Magento Designers Welcome Platform Growth Figures

Searching for how Magento designers welcome platform growth figures? Read more.

PPC Marketing for SMEs: Does It Really Work?
25 March 2014

Does PPC Marketing Really Work for SMEs?

Searching for whether PPC marketing really works for SMEs? Read more.

Benefits of Using the Open Source Joomla CMS
12 March 2014

Benefits of Using the Open Source Joomla CMS

Searching for benefits of using the open source Joomla CMS? Why consider Joomla? Read more.

Does Twitter Marketing Work? | The Pros and Cons | Opace
3 March 2014

Does Twitter Marketing Work? The Pros and Cons

Searching for whether Twitter marketing works and its pros and cons? Does Twitter Marketing work? Read more.

Introducing #TWIPS: Twitter Tips for Businesses
26 November 2013

Introducing #TWIPS: Twitter Tips for Businesses

Twitter tips for businesses. Discover our TWIPs — practical tips designed to make your Twitter marketing more effective. Read more.

Why PPC Marketing Works for SMEs
19 November 2013

Why PPC Marketing Works for SMEs

Searching for why PPC marketing works for SMEs? Read more.

5 Reasons Your Business Needs Web Video Marketing
3 November 2013

5 Reasons Your Business Needs Web Video Marketing

Searching for reasons your business needs web video marketing? 1. Read more.

Google Marketing Changes: Should Marketers Worry?
1 October 2013

Should Marketers Worry When Google Says Don’t Worry?

Searching for whether marketers should worry when Google says don’t worry? Read more.

Is Google the New Corporation Tax?
20 September 2013

Is Google the New Corporation Tax?

Explore the question of whether Google is becoming the new corporation tax. Understand the implications of Google's role in taxation. Google and Taxes.

Why Magento Designers Are Essential for eCommerce Success
9 September 2013

Why Magento Designers Are Essential for eCommerce Success

Searching for why Magento designers are essential for eCommerce success? Read more.

Is Micro Web Video a Good Idea for Business?
1 September 2013

Is Micro Web Video a Good Idea for Business?

Searching for whether micro web video is a good idea for business? Why Micro Web? Read more.

Social Media Cleanup: Time to Clean Up Your Presence
1 September 2013

Is It Time to Clean Up Your Social Media Presence?

Searching for whether it is time to clean up your social media presence? Read more.

4 Compelling Reasons Your Business Needs Social Media Marketing
29 August 2013

4 Compelling Reasons Your Business Needs Social Media Marketing

Searching for compelling reasons your business needs social media marketing? Read more.

10 Reasons Your Business Needs a Joomla Web Design | Opace
4 March 2013

10 Reasons Your Business Needs a Joomla Web Design

Searching for reasons your business needs a Joomla web design? Read more.

Birmingham Web Design Company Offers Advice Clients Love | Opace
24 February 2013

Birmingham Web Design Company Offers Advice Clients Love

Searching for web design advice from a Birmingham company? Read more.

Adobe Proclaims 2013 the Year of Content | Opace
11 February 2013

Adobe Proclaims 2013 the Year of Content

Searching for why Adobe proclaimed 2013 the year of content? Read more.

Lessons from the Twitter Top 10 | Social Media Insights | Opace
5 February 2013

Lessons from the Twitter Top 10

Searching for lessons from the Twitter Top 10? Read more.

Web Design Checklist for Birmingham Organisations
1 February 2013

Web Design Checklist for Birmingham Organisations

Need a web design checklist for Birmingham organisations? Develop an effective website for continued success or growth with Birmingham web design. Read more.

Birmingham Web Design Company Welcomes the Heseltine Plan | Opace
22 January 2013

Birmingham Web Design Company Welcomes the Heseltine Plan

Searching for how to Heseltine Plan? Read more.

Birmingham Web Design Gets Responsive | Opace
18 January 2013

Birmingham Web Design Gets Responsive

Searching for how Birmingham web design gets responsive? Read more.

Happy Birthday, Text – You Changed Everything! | Opace
10 January 2013

Happy Birthday, Text – You Changed Everything!

Searching for how text messaging revolutionised internet marketing? Read more.

Social Media Marketing | Why Attitude is Key to Success
7 January 2013

Why Developing a Social Media Attitude is Key to Success

Discover why developing a social media attitude is essential for social media marketing success. Change your company's social media attitude now!

4 Key Social Media Marketing Tips for Success | Opace
11 December 2012

4 Key Social Media Marketing Tips for Success

Searching for key social media marketing tips for success? Here are four social media marketing tips that will help you maximise the most of your activity.

6 Easy Ways to Kickstart Your Social Media Marketing | Opace
3 December 2012

6 Easy Ways to Kickstart Your Social Media Marketing

Searching for easy ways to kickstart your social media marketing? Read more.

Is Early Adoption a Smart Social Media Marketing Strategy? | Opace
27 November 2012

Is Early Adoption a Smart Social Media Marketing Strategy?

Searching for whether early adoption is a smart social media marketing strategy? Read more.

21st Century Web Design | Is Your Site There? | Opace
19 November 2012

21st Century Web Design: Is Your Site There?

Is your web design ready for the modern era? Learn the key principles of 21st century design and what makes a website stand out today. Read more.

25 Tips for Perfect Email Marketing Campaigns | Opace
14 November 2012

25 Tips for Perfect Email Marketing Campaigns

25 practical tips for designing and writing email marketing campaigns that actually get opened, read and clicked. From layout to copy, CTAs to mobile design.

30 Tips to Increase Your Website Conversion Rate | Opace
9 November 2012

30 Tips to Increase Your Website Conversion Rate

Searching for tips to increase your website conversion rate? Searching for tips to increase your website conversion rate? Read more.

Why Social Sharing is Essential for SEO | Opace
1 November 2012

Why Social Sharing is Essential for SEO

Searching for why social sharing is essential for SEO? Searching for why social sharing is essential for SEO? Read more.

Are We the Most Loved Internet Marketing Agency in Birmingham? | Opace
16 October 2012

Are We the Most Loved Internet Marketing Agency in Birmingham?

Searching for whether we are the most loved internet marketing agency in Birmingham? Read more.

How to Effectively Use Images in Web Design | Opace
27 September 2012

How to Effectively Use Images in Web Design

Searching for how to effectively use images in web design? Searching for how to use images effectively in website design? Read more.

How to Develop an Effective Local SEO Strategy | Opace
20 September 2012

How to Develop an Effective Local SEO Strategy

Searching for how to develop an effective local SEO strategy? Searching for how to develop an effective local SEO strategy? Read more.

Should You Invest in a Website Design or a Mobile App? | Opace
12 September 2012

Should You Invest in a Website Design or a Mobile App?

Searching for whether to invest in a website design or a mobile app? Read more.

How to Develop Great Social Media Content | Opace
31 August 2012

How to Develop Great Social Media Content

Searching for how to develop great social media content? Searching for how to develop great social media content? Read more.

How to Make the Most of Google Analytics for SEO
24 August 2012

How to Make the Most of Google Analytics for SEO

Making the most of Google Analytics For a free and relatively easy to use tool, it's surprising how many businesses either don't have. Read more.

Post-Panda SEO Checklist | Part 2 | Opace
17 July 2012

Post-Panda SEO Checklist (Part 2)

Searching for a post-Panda SEO checklist part 2? Searching for a post-Panda SEO checklist? Read more.

Post-Panda SEO Checklist | Part 1 | Opace
17 July 2012

Post-Panda SEO Checklist (Part 1)

Searching for a post-Panda SEO checklist part 1? Searching for a post-Panda SEO checklist? Read more.

Twitter Marketing Tips for Small Businesses
6 July 2012

Twitter Marketing Tips for Small Businesses

Discover effective Twitter marketing tips for small businesses. Read more.

Top Tips for Getting Your Business Blog to #1 | Blogging Tips
25 June 2012

Top Tips for Getting Your Business Blog to #1

Looking for top tips to get your business blog to #1? Engage with customers, encourage feedback, and achieve high Google rankings with business blogging.

Is Pinterest Useful for Your Business? | Pinterest Marketing Insights | Opace
14 June 2012

Is Pinterest Useful for Your Business? Pinterest Marketing Insights

Searching for whether Pinterest is useful for your business? Searching for whether Pinterest is useful for your business? Read more.

How Social Media Marketing Can Benefit Retail Businesses | Opace
7 June 2012

How Social Media Marketing Can Benefit Retail Businesses

Searching for how social media marketing can benefit retail businesses? Read more.

Google Penguin Algorithm Changes | What It Means for Your SEO | Opace
29 May 2012

Google Penguin Algorithm Changes: What It Means for Your SEO

Searching for what Google Penguin algorithm changes mean for your SEO? Read more.

EU Cookie Compliance | Regulations for Websites | Opace
10 May 2012

EU Cookie Compliance: Regulations for Websites

Searching for EU cookie compliance regulations for websites? Searching for EU cookie compliance regulations for websites? Read more.

Will Google Panda Lead to More SEO Training? | Opace
27 April 2012

Will Google Panda Lead to More SEO Training?

Searching for whether Google Panda will lead to more SEO training? Searching for whether Google Panda will lead to more SEO training? Read more.

The Lessons of Kony 2012 for Social Media Marketing | Opace
11 April 2012

The Lessons of Kony 2012 for Social Media Marketing

Searching for lessons from Kony 2012 for social media marketing? Searching for lessons from Kony 2012 for social media marketing? Read more.

4 Social Media Marketing Activities You Can Start Today | Opace
9 March 2012

4 Social Media Marketing Activities You Can Start Today

Searching for social media marketing activities you can start today? Read more.

How to Choose the Right SEO Training Course | Step-by-Step Guide | Opace
27 February 2012

How to Choose the Right SEO Training Course: A Step-by-Step Guide

Searching for how to choose the right SEO training course? Searching for how to choose the right SEO training course? Read more.

Is It Time to Switch to Joomla Web Design? | Opace
24 February 2012

Is It Time to Switch to Joomla Web Design?

Searching for whether it is time to switch to Joomla web design? Searching for whether to switch to Joomla Web Design? Read more.

How Magento Development Can Boost Online Sales | Opace
24 February 2012

How Magento Development Can Boost Online Sales

Searching for how Magento development can boost your online sales? Searching for how Magento development can boost online sales? Read more.

Go Mobile Responsive Before Your Customers Leave
10 February 2012

Go Mobile Responsive Before Your Customers Go Elsewhere

Ensure your website is mobile responsive before your customers go elsewhere. Optimise your site for mobile devices to provide a better user experience.

Opace Company Overview 2012 | Opace
9 February 2012

Opace Company Overview 2012

Searching for an overview of Opace Company 2012? Searching for an overview of Opace Company 2012? Read more.

Maximise Your SEO Strategy | Convert Your #1 Position to Sales | Opace
24 January 2012

Maximise your SEO Strategy: 7 ways to convert your number 1 position into sales

Searching for how to SEO Strategy? Searching for ways to convert your #1 SEO position into sales? Read more.

DIY SEO Guide: Learn How to Optimise Your Website
24 January 2012

DIY SEO Guide: Learn How to Optimise Your Website

Reading Time: < 1 minute – DIY SEO – Part 2 in our SEO Made Simple series Our SEO e-books are part of our wider "do-it-yourself". Read more.

Great January Resolutions for Your Business Website and Marketing | Opace
19 January 2012

Great January Resolutions for Your Business Website and Marketing

Searching for great January resolutions for your business website and marketing? Read more.

4 Strategies to Make Social Media Marketing Pay Off | Opace
17 January 2012

4 Strategies to Make Social Media Marketing Pay Off

Searching for strategies to make social media marketing pay off? Read more.

Web Design and SEO: An Unequal Partnership? | Opace
18 November 2011

Web Design and SEO: An Unequal Partnership?

Searching for an unequal partnership in web design and SEO? Read more.

Do You Really Need a New Website? | Opace
16 November 2011

Do You Really Need a New Website?

Searching for do you really need a new website? Read more.

Is Running a Website for Experts Only? | Opace
27 September 2011

Is Running a Website for Experts Only?

Searching for insights on running a website for experts? Small business web design - Is running a website now for experts only? Read more.

Can SEO Be DIY? | A Complete Guide to SEO Training | Opace
20 September 2011

Can SEO Be DIY? A Complete Guide to SEO Training

Searching for how to do DIY SEO? Can SEO be DIY? Read more.

Why Linkbaiting Makes Good Content for SEO | Opace
8 September 2011

Why Linkbaiting Makes Good Content for SEO

Understand the importance of linkbaiting for SEO. Learn why linkbaiting can create valuable content that boosts your search engine optimisation efforts.

Will Digital Districts Bring Growth to Birmingham? | Opace
26 August 2011

Will Digital Districts Bring Growth to Birmingham?

Searching for the impact of digital districts in Birmingham? Read more.

Magento Ecommerce for Beginners and Advanced Users | Opace
16 August 2011

Magento eCommerce for Beginners and Advanced Users

Searching for a guide to Magento ecommerce? Magento e-commerce for starters – The e-commerce software Magento has emerged as the no. Read more.

7 Reasons Why Your Business Needs a Blog
9 August 2011

7 Reasons Why Your Business Needs a Blog

Discover the top 7 reasons why your business needs a blog. Harness the power of business blogging for SMEs and start-ups. Business Blogging.

Google Webmaster Tools | New Features and Updates | Opace
5 August 2011

Google Webmaster Tools: New Features and Updates

Searching for new features in Google Webmaster Tools? Read more.

Is It Time to Go Mobile? | Mobile Marketing Insights | Opace
26 July 2011

Is It Time to Go Mobile?

Searching for insights on mobile marketing? Is it time to go mobile? Read more.

E-newsletters | The Original Social Media for Business | Opace
22 July 2011

E-newsletters: The Original Social Media for Business

Searching for the benefits of e-newsletters as social media? Read more.

The Power of Viral Internet Marketing | Key Strategies for Success
19 July 2011

The Power of Viral Internet Marketing: Key Strategies for Success [UPDATED]

The power of viral Internet marketing, if carried out properly, is that your website will get lots of publicity and exposure very. Read more.

Tips for Successful Email Marketing Campaigns | Opace
12 July 2011

Tips for Successful Email Marketing Campaigns

Searching for tips for successful email marketing campaigns? Read more.

How PPC Advertising Compliments Organic SEO | Opace
4 July 2011

How PPC Advertising Compliments Organic SEO

Searching for how PPC advertising complements organic SEO? Read more.

Top 3 Tips to Improve Facebook EdgeRank | Opace
28 June 2011

Top 3 Tips to Improve Facebook EdgeRank

Searching for tips to improve Facebook EdgeRank? Read more.

Simple Ways to Generate More Blog Traffic
27 June 2011

Simple Ways to Generate More Blog Traffic

Increase blog traffic with these simple and effective strategies. Keep your customers engaged and informed with blog marketing. Increase Blog Traffic.

How to Get Your Share of £5 Billion | Ecommerce Tips | Opace
14 June 2011

eCommerce Tips for How to Get Your Share of £5 Billion

Searching for ecommerce strategies to get your share of £5 billion? How to get you share of £5billion – go ecommerce! Read more.

New Ways of Thinking in Web Design and SEO | Opace
9 June 2011

New Ways of Thinking in Web Design and SEO

Searching for new ways of thinking in web design and SEO? Read more.

Is Content Curation the New Weapon for Successful SEO? | Opace
6 June 2011

Is Content Curation the New Weapon for Successful SEO?

Searching for how to use content curation for SEO? Read more.

Why Bother with YouTube Marketing for Business? | Opace
31 May 2011

Why Bother with YouTube Marketing for Business?

Searching for effective YouTube marketing strategies? YouTube marketing for business – why bother? Read more.

Why Bother with Twitter Marketing for Business? | Opace
27 May 2011

Why Bother with Twitter Marketing for Business?

Searching for effective Twitter marketing strategies? Twitter marketing for business – why bother? Read more.

Why Bother with Facebook Marketing for Business? | Opace
27 May 2011

Why Bother with Facebook Marketing for Business?

Searching for effective Facebook marketing strategies? Facebook marketing for business – why bother? Read more.

How to Become a Social Brand Like Dell | Opace
23 May 2011

How to Become a Social Brand Like Dell

Learn how to become a social brand like Dell through effective social brand marketing. Discover the insights from the social brands Top 100 survey.

Joomla vs WordPress | Which CMS is Best for Business? | Opace
9 May 2011

Joomla vs WordPress: Which CMS is Best for Business?

Searching for Joomla vs WordPress? Joomla vs. WordPress – which is best of my business? Read more.

Quick Results with Valuable Internet Marketing Strategies | Opace
25 April 2011

Quick Results with Valuable Internet Marketing Strategies

Searching for how to implement internet marketing strategies? Read more.

How to Create a Website that Attracts and Keeps Visitors
25 April 2011

How to Create a Website that Attracts and Keeps Visitors

Searching for how to attract website visitors? Web Design Hints and Tips - Creating a website that attracts and keeps visitors. Read more.

How to Increase the Number of Comments on Your Blog
21 April 2011

How to Increase the Number of Comments on Your Blog

Searching for How to Increase Blog Comments? Read more.

Applying the Principles of an Open Source Business Model
19 April 2011

Applying the Principles of an Open Source Business Model

From collaboration to greater learning and transparency, read on as we discuss how the principles of an open source business model can benefit us all.

Google Panda and SEO | What It Means for Your Website
18 April 2011

Google Panda and SEO: What It Means for Your Website

Searching for SEO, search engine optimisation, Internet Marketing, Online Marketing, Search Engine Marketing, Google Panda, Google. Read more.

How Magento Ecommerce Reduces Selling Costs
14 April 2011

How Magento Ecommerce Reduces Selling Costs

Searching for magento ecommerce? Read more.

Will Websites Still Exist in 5 Years or Will Social Media Take Over?
11 April 2011

Will Websites Still Exist in 5 Years or Will Social Media Take Over?

More and more companies are jumping on the social media bandwagon and are using this platform to engage with existing customers as. Read more.

Should You Stop Blogging? | Business Blogging
7 April 2011

Should You Stop Blogging?

Searching for Blogging Business Blogging? Is it time to stop blogging? Discover the commercial value and luxury of blogging for businesses.

Opace Technology Solutions | Business Profile
5 April 2011

Opace Technology Solutions: Business Profile

Searching for Opace Technology Solutions? Read more.

Why Facebook is a Social Media Phenomenon
30 March 2011

Why Facebook is a Social Media Phenomenon

Searching for Business marketing? Business marketing : Ever since it was created, Facebook has taken the world by storm. Read more.

Canonical SEO | The Canonical URL Problem Explained
28 March 2011

Canonical SEO: The Canonical URL Problem Explained

Searching for Canonical SEO? Read more.

How Magento Ecommerce Can Help Charities
28 March 2011

How Magento Ecommerce Can Help Charities

Searching for Charity ecommerce? Charity ecommerce design. Read more.

SEO and Social Media: Links or Likes?
21 March 2011

SEO and Social Media: Links or Likes?

Searching for SEO and Social Media? With social media marketing becoming so intertwined with search engine optimisation (SEO) .. Read more on our blog.

How to Build Brand Authority Using SEO and Social Media
14 March 2011

How to Build Brand Authority Using SEO and Social Media

Searching for SEO and Social Media? Read more.

How to Carry Out Local SEO Optimisation
10 March 2011

How to Carry Out Local SEO Optimisation

Local SEO & Local Search Optimisation - How to carry out local search engine optimisation? Read more.

Why Choose the Joomla CMS for Your Business Website?
7 March 2011

Why Choose the Joomla CMS for Your Business Website?

Searching for Joomla CMS? What is Joomla CMS? Why use Joomla? There are many CMS systems available. Read more.

What is Google Places? | Guide to Google Maps and Listings
2 March 2011

What is Google Places? A Guide to Google Maps and Listings

Searching for Google Places? What is Google Places? The answer is simple. Read more.

The Impact of Google Instant Search on SEO
1 March 2011

The Impact of Google Instant Search on SEO

Searching for impact of Google Instant Search? Read more.

Why Should I Bother with Business Blogging?
28 February 2011

Why Should I Bother with Business Blogging?

Searching for Business Blogging? Read more.

Why Should Businesses Bother with Social Media Marketing?
23 February 2011

Should Businesses Bother with Social Media Marketing?

If you are a business owner, at some stage you will have found yourself asking the question, why bother with social media marketing? Read on to understand.

The Importance of Building Quality SEO Links
22 February 2011

The Importance of Building Quality SEO Links

Searching for building good quality links? Read more.

SEO Keyword Density | How to Avoid Keyword Stuffing
21 February 2011

SEO Keyword Density: How to Avoid Keyword Stuffing

Searching for keyword stuffing? SEO - What is keyword density and how to avoid keyword stuffing? Read more.

Why Does My Company Pay for Facebook Marketing?
21 February 2011

Why Does My Company Pay for Facebook Marketing?

Searching for why does my company have to pay for social media? Read more.

Twitter Marketing | How It Can Damage Your Business
15 February 2011

Twitter Marketing: How It Can Damage Your Business

Searching for Social media marketing? Social media marketing and Twitter - How Twitter could damage your business. Read more.

How to Identify the Right SEO Keywords | Guide | Opace
7 February 2011

SEO and Keywords: How to Identify the Right SEO Keywords

SEO and Keywords - When conducting research to identify the correct keywords for SEO you need to ask yourself some basic questions. Read more.

Top 10 Blogging Tips | How to Get Your Blog Read and Re-read
2 February 2011

Top 10 Blogging Tips

Searching for Blogging Tips? How to write a successful Blog. When it comes to Blogging, do your blogs actually get read? Read more.

Google PageRank and SEO | Does PageRank Matter?
27 January 2011

Google PageRank and SEO

Searching for Google PageRank and SEO? SEO and Google PageRank Update January 2011. Does Google PageRank really matter and does Google PR really influence SEO?

The F-Factor in Business Blogging | How to Create Successful Blogs
21 January 2011

The F-Factor in Business Blogging: How to Create Successful Blogs

Searching for Blogging? How to write a successful Blog. When it comes to Blogging, do you have the F-factor?. Read more on our blog.

What is SEO: 3-Minute Introduction to SEO Guide
19 January 2011

What is SEO: 3-Minute Introduction to SEO Guide

Wondering What is SEO? Read our 3-minute introduction to SEO guide. We've kept it short and simple, meaning you can learn the core components in no time at all.

Google Places and Local SEO Tips
8 December 2010

Google Places and Local SEO Tips

Google Places and Local Search Engine Optimisation - Hints and Tips. Read more on our blog.

Social Media Marketing | Key Tool for Business Growth
1 July 2010

Social Media Marketing: Key Tool for Business Growth

Searching for Social Media marketing? Read more.

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