If Facebook is free, why does my company have to pay for social media?

Social media for small businesses - If Facebook is free, why does my company have to pay for social media? When I speak to owners of small and medium sized businesses about social media, they often say something like: "Finally, after years of paying through the nose...

Social media marketing – How Twitter could damage your business

Social media marketing and Twitter Twitter is hardly ever out of the news. This week, press reports of a possible takeover valued the business at $10 billion dollars – not bad for a company that is just 5 years old. The Egyptian revolution also saw the use of Twitter...

Social Media Marketing: An Important Marketing Tool for Businesses

In recent times, more and more businesses have realised the relevance of social media marketing when it comes to online brand promotion and marketing. Businesses are leaving no stone unturned to leverage the power of social media in marketing and promoting their...

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