Majestic is a link intelligence supplier based in the UK. Capable of delivering powerful link analysis data for any URL, Majestic SEO is a tool designed to provide ‘flow metrics’ and enable website owners to check backlink quality for their own website and...
How to Use Blogger Outreach & Content Marketing for Great Links & Exposure
High quality links from top ranking and authoritative sites are a good way to build great links without breaching any Webmaster Guidelines. One of the best ways to do this is via content marking and an effectively designed blogger outreach programme. What is a Blogger...
Link Builder Tools That Can Help You Climb Up the Rankings
Let’s be clear about this, building links is not as simple as firing a silver bullet. There is no one, single link builder tool on the market that will be a cure-all to help you reach the holy grail of the number one in Google's search results. What exists are plenty...
The Differences Between Black Hat, White Hat & Grey Hat SEO Techniques
The terms White Hat, Black Hat and Grey Hat are often used to explain certain SEO tactics, but what do they actually mean? White Hat SEO Tactics White Hat SEO tacticians maintain a code of ethics that strictly adheres to the guidelines set by the leading search engine...
Link Building Strategies – Our Top 10 Tips for Building High Quality Links in 2017
Links have been, and remain, one of the most important way to rank highly in search results. However, all links are not created equal, so we take a look at the best link building strategies in 2017 and how these have changed in recent years. Along with great content,...
Google Penguin 4.0 Update, September 2016 – Rolling Out & Now Real-Time
On Friday 23rd September, 2016 Google confirmed that Penguin 4.0 was being rolled out across the world in multiple languages. This update is expected to be speedy but gradual in nature, with a rollout expected to be delivered over a 2 to 3 week period. What is Penguin...
Microsoft Acquires LinkedIn & What This Means for the Future of Social Media Companies
In our previous article we discussed the benefits and uses of LinkedIn. In this article we're discussed Microsoft recent acquisition of LinkedIn, the professional, business-networking platform for $26 billion, which represents one of the largest technology-industry...
The Importance of LinkedIn for B2B Marketing and Social Media
With Microsoft's recent acquisition of LinkedIn (discussed here), we felt it was about time to talk about this incredibly important, and in some ways underrated, social tool. LinkedIn has grown to become a platform where much business is won and conducted, as well as...
Has Magento 2 Arrived Too Late? The Lowdown from Opace
As many of our eCommerce customers will know we're big advocates of Magento here at Opace. In this article we're exploring Magento 2 and whether it's still relevant in 2016 and beyond. Magento 2, the eagerly awaited update to the highly popular eCommerce platform...
Happy New Year from Opace: Our recommended web design and SEO strategies for 2016
Opace would like to wish all of our customers a Happy New Year and many thanks for your business in 2015! Our last post provided 25 essential SEO and online marketing tools to consider for your business in 2016. In this article the focus is on our top four web design...