How to Start a Virtual Business

How to Start a Virtual Business

Setting up a business can be an expensive proposition, especially if you go the traditional brick and mortar route. Many new entrepreneurs are simply not able to raise the capital to establish a business in this way and so they have had to look at alternatives. This...

A First Look at Facebook’s New “Rooms” App

A First Look at Facebook’s New “Rooms” App

What are Facebook's ‘Rooms’? Facebook recently released their latest app ‘Rooms’ which looks to connect users of similar interests together and allow anonymous discussion similar to the chat rooms of the early days of the internet. Rooms support photos, videos and...

Is It Time for Something New in Social Media?

Is It Time for Something New in Social Media?

Recently we’ve seen a surge in popularity for new social networks such as ‘Ello’. Not just new social networks, but networks that actually try new things and aren’t as invasive when it comes to privacy. It makes me wonder, is it time for something new that could be...

What Google’s Takeover of Twitch Would Have Meant for Content Creators

What Google’s Takeover of Twitch Would Have Meant for Content Creators

Recent rumours almost became reality when Google were supposedly confirmed to be acquiring Twitch’s streaming service. This has led users and content creators to become concerned with the implications of this acquisition due to Google implementing unwelcome changes to...

Celebrities and Social Media: The ALS Ice Bucket Challenge

Celebrities and Social Media: The ALS Ice Bucket Challenge

Unless you’ve been living under a rock for the last month, you’ll already know about the ‘ice bucket challenge’ that has been sweeping social media lately. The last few weeks, however, videos have started being uploaded by celebrities taking part to raise awareness of...

Establishing Objectives for Social Media Campaigns

Establishing Objectives for Social Media Campaigns

When small businesses decide to take on social media, not all have a strategy or clearly defined objectives, so it becomes difficult to measure whether the social media is genuinely effective. Many run giveaways and competitions with the intention of growing likes and...

The Future of Social Media in Virtual Reality

The Future of Social Media in Virtual Reality

Virtual Reality back in the day… I remember, when I was about 12 years old in 1997 walking into the arcade on Portsmouth Pier. Right near the entrance were 2 massive machines. The aim of these machines was for you and a friend to step into each one, put a gigantic...

Pay-Per-Click Copywriting Tips: How to Write Compelling Ads

Pay-Per-Click Copywriting Tips: How to Write Compelling Ads

How to write compelling PPC ad copy If you are thinking of starting a Pay-Per-Click or PPC campaign there are lots of aspects to consider, from your on-page copy to who is responsible for delivering the Pay-Per-Click management. One very important aspect is writing...

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