The ingredients for social media success in 2015

The ingredients for social media success in 2015

Your social media strategy can be compared to cooking a great meal – if you want the best results, it takes time and some great ingredients and things can’t be rushed. The below are part of your recipe for social media success in 2015 with some quality ingredients: 1)...

How to best utilise social media over the Christmas holiday period

How to best utilise social media over the Christmas holiday period

Changing the routine We are all used to being in a routine when it comes to our company’s social media accounts – we post regular updates (some on specific days) and run our blogs the same way. With this being the case, it’s easy to slip into auto pilot and miss...

Has ‘being connected’ made us disconnected from ourselves?

Has ‘being connected’ made us disconnected from ourselves?

A nation obsessed with technology and social media After publishing my previous blogs about Facebook and social networks for business, it’s easy to forget that Facebook is also a social network that we enjoy in our free time, to keep in touch with friends and family....

Establishing objectives for your social media campaigns

Establishing objectives for your social media campaigns

When small businesses decide to take on social media, not all have a strategy or clearly defined objectives, so it becomes difficult to measure whether the social media is genuinely effective. Many run giveaways and competitions with the intention of growing likes and...

Does Twitter Marketing work?

Does Twitter Marketing work?

Push and Pulls for Twitter Every social media or online marketing agency will encourage businesses to look at social media marketing as part of their overall marketing strategy. There are ‘pushes and pulls’ for this belief. The push is greater engagement with clients...

Introducing #TWIPS (Twitter Tips)

Introducing #TWIPS (Twitter Tips)

What’s a #TWIP? What’s a #twip? Well it as Twitter Tip – and we have lots of them designed to make your Twitter marketing really deliver. Twitter is increasingly being used by organisations to maintain contact with their customer base on a regular basis. It’s a great...

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