Birmingham City Council's Digital Plan Birmingham City Council's Digital Plan is over a half a decade old now and its Digital Districts programme is almost a year old. In the light of continued economic depression it may be worth looking a whether any such scheme will...
Why Magento has emerged no. 1 for ecommerce The e-commerce software Magento has emerged as the no. 1 e-commerce platform choice for start-ups, according to a survey by BestVendor. The company surveyed largely marketing and admin staff in over 500 new businesses. All...
Far from being a fad whose appeal will soon fade away, blogging is the social media marketing for SMEs and start-ups. Here are some of the best reasons why: 1. Google loves them You need to get your website seen so you need to make sure Google not only sees but also...
Sometimes it's hard not to feel sorry for small businesses who simply want their website to bring them more business. Recently they have had to deal with the impact of the growth in social media, Google's shifting algorithm that emphasises more on relevant regularly...
Despite an overall fall in adjusted retail sales figures this month, statistics to show that online sales continue to buck the trend by showing continual growth. Retail specialists KamCity reported (April 2011) the strongest online sales growth for 3 years: "As the...
A website revolution is occurring The impact of social media, major changes to Google's algorithm and the importance of local search etc. are all having a major change of how websites are built, maintained and marketed. A website revolution is occurring – whether we...
Google's so-called Panda update will have an impact on all online marketing and SEO. It's clear that good old fashioned content will play an increasingly important role in making sure websites are visible. This presents both opportunities for small businesses to punch...
Essential WordPress plug-ins for your business Increasingly small businesses are using WordPress, not as a blogging platform but as a CMS. It's easy to use, offers great free or low cost themes and excellent support so it's no surprise that it continues to grow in...
Joomla vs. WordPress comparison It really is a golden age for any business who wants to build their own website or revamp an existing website that is failing to deliver. Any entrepreneur with some experience of a PC or Mac, time to spare and an ability to write...
The single most critical factor for website success is attracting visitors and retaining those visitors. By building a web community around your site and using the correct keywords, you can quickly grow your gain online presence and rise up in the search engine...
