Editors Note: Our post on how to build powerful backlinks was originally posted in May 2017 where we discussed link building and touched upon the effectiveness of visual content such as infographics and video when it comes to SEO. This is such an important topic that...
Which Link Building Strategies Are Most Effective?
Successful link building strategies are multi-pronged attacks and need careful consideration in order to deliver the returns you are targeting; quality backlinks from domains with high authorities. With constant changes occurring in the world of SEO, we take a look at...
How to Use Online Press Releases for SEO and Traffic
Since Google’s Penguin Update in April 2012 avowed that links within press releases should not improve your search engine rankings the jury has been out on whether this useful marketing tool can help your SEO. First of all, it’s important to remember that great...
Google’s SEO Rules & Guidelines for Link Building
Over the years, Google has produced many guidelines and documents to aid webmasters in understanding SEO and their views on link building. If you're here, you most likely want to understand what Google SEO rules and guidelines for link building exist. The issue of...
Is Buying Backlinks Safe? Do Paid Links Have a Place in Modern SEO? [UPDATED]
If you're here, it means you are asking the question, Is buying backlinks safe? Before answering that, let's answer a more fundamental question, Are backlinks important for SEO and do they improve rankings? The short answer is yes, but there are many different types...
How to Get Free Backlinks for Your Website: Our Top 10 Methods [UPDATED]
Introduction: Getting Backlinks Without Paying For Them If you're here, you will be searching for how to get backlinks for free. However, growing your SEO organically can be a slow process. There are many methods and techniques involved, which you can learn about in...
Dofollow vs Nofollow Links & SEO: The Truth About the Nofollow Tag [UPDATED]
Before we get into the nitty-gritty, it's important to understand that Nofollow is a directive for search engines, not a penalty or something to be scared about. What is Nofollow in SEO? In a nutshell, Nofollow in SEO simply means that a backlink or hyperlink...
Backlink Your Way to SEO Success: An Up-To-Date Link Building Guide [UPDATED]
Before we jump into our link building guide, let's start at the beginning and cover what SEO means. The Role of Link Building in SEO Our simple SEO guide below covers all of the fundamentals, including common myths about backlinks and the role they play in modern SEO....
Top 5 Tools to Check Competitor Backlinks
What benefit is there in knowing how to check backlinks from your competitors? As the great Chinese military strategist, Sun Tzu, said; “Know yourself, know your enemy, and you shall win a hundred battles without loss”. In this instance, we are talking about the war...
Can Google Penalise Bad Links and How Does It Impact Your Business?
Since Google introduced the Penguin update to its algorithm in 2012, practices such as black hat SEO link building have, thankfully, been in decline. Widespread manipulation of a website’s ranking involving the practice of buying links, spam comments, link farming and...