Is now the time to start? As Napoleonce declared, the British are 'a nation of shopkeepers' and it is as true in 2012 as it was in 1815. Local stores always find trading conditions difficult - they have had to survive the onslaught of supermarkets and now are facing...
The Lessons of Kony 2012 for Social Media Marketing
What is Kony 2012? It might appear insensitive or even a little gruesome to look at the social media marketing implications of a thirty minute video dealing with a Uganda warlord, but we have to recognise that in much of social media marketing in business stems from...
Facebook Timeline Changes for Fan Pages (Business Pages)
Facebook Timeline Changes - March 2012 This is a brief video introduction about the Facebook timeline changes that took place for Business Pages (Fan Pages) on March 31st 2012. In this video we will outline the changes to 'splash pages' and default landing tabs, along...
How to Link Facebook, Twitter & YouTube for Social Media Success
In this video we will show you how to link your social media accounts (Facebook, Twitter & YouTube), by using apps for your Facebook page/profile, authorising your Twitter account and connecting accounts via YouTube. This video is designed for people who are new...
How to Use Facebook Ads: Facebook PPC Guide Part 2
This is part 2 of our overview on how to use Facebook Ads or Facebook PPC, designed for people who are new/intermediate users of Facebook. In this easy to follow Facebook Ads guide we will show you how to successfully optimise a Facebook Ad campaign and target your...
4 Strategies to Make Social Media Marketing Pay Off
Why friends are never enough For big brands, using social media strategy for brand development only is a luxury they can afford, but for smaller companies and SMEs their social media strategy needs to both build brand AND lead to sales. Recent research that suggests...
How to Use Facebook Ads: Facebook PPC Guide Part 1
How do Facebook Ads work? This is an overview on how to use Facebook Ads or Facebook PPC, designed for people who are new/intermediate users of Facebook. In this easy to follow Facebook Ads guide we will show you how to successfully create a Facebook Ad campaign for...
How to Use Facebook Polls: Facebook Questions Guide
This is one of our series of social media marketing video tutorials that we're planning to roll out over the next few months covering Facebook, YouTube and LinkedIn. Last month we released some great video tutorials on Twitter Marketing, so if you found these useful...
How to Create a Facebook Business Page: Fan Page Setup
This is one of our series of social media marketing video tutorials that we're planning to roll out over the next few months covering Facebook, YouTube and LinkedIn. Last month we released some great video tutorials on Twitter Marketing, so if you found these useful...
How to Use Facebook Privacy Settings
This is one of our series of social media marketing video tutorials that we're planning to roll out over the next few months covering Facebook, YouTube and LinkedIn. Last month we released some great video tutorials on Twitter Marketing, so if you found these useful...