One of the most basic SEO challenges many website owners face is the lack of good content, but what do we mean by this? Good content can mean very different things depending on who you speak to – their background, expertise, and personal preferences will all come into...
ChatGPT vs Bard vs Bing or ??? Decoding the Future of the AI Search Engine [UPDATED]
[Editor's Note: 19.05.23] A lot has changed since our original article dated 18th January 2023, which discussed ChatGPT vs Bing and what an AI search engine might look like. In only four months, we've seen an almost unprecedented amount of change, with new providers...
The Rise of Open Source AI: Forget ChatGPT & Bard, The Future of AI Lies With Open Source Models like LLaMA
Introduction As the world continues to advance technologically, the future of AI is poised to revolutionise industries and redefine the way we live, work, and interact. With names like ChatGPT and Bard becoming commonplace, open source AI models like LLaMA have been...
Using AI Content Detection Tools to Detect ChatGPT & Fake Content [UPDATED]
Editor's note (10th February 2023): Wow, things change so quickly in the world of AI. Since our article was published less than two weeks ago on 1st February, the latest buzz right now seems to be around how Bing is showcasing amazing new features with its ChatGPT...
Using AI For SEO: “Mind Blowing” ChatGPT SEO Guide [UPDATED]
Editors Note (03.02.23): Our original ChatGPT SEO guide created on 15th December 2022 explored how successful SEO content could be created using AI. The latest update provides a fresh 2023 view of this and discusses the impact of using ChatGPT to provide a content...
Is Metaverse SEO (Or Should We Say Meta SEO) The Future of Search Marketing?
As an SEO agency, we're big lovers of all things digital, so the question arises, is metaverse SEO (or should we say meta SEO) the future of search marketing? After witnessing Facebook’s rebrand to Meta, a question that now comes to mind is which company will be next...
SEO basics that any business or website owner must know
8 SEO basics you shouldn't ignore SEO does not always have the best reputation, so in this guide, we will explore some SEO basics that every business or website owner needs to know. Unscrupulous businesses or sadly "SEO specialists" have taken advantage of search...
How to Write the Perfect Metadata for SEO & Optimise Your Page Correctly
Metadata and meta titles (also known as page titles) are critical elements of SEO, making up a core element of Google’s search algorithms1. Like so many elements of writing content for the Web, creating metadata for SEO involves walking of a delicate tightrope. What...
EU Asks Google & Microsoft to Follow SEO Ranking Guidelines & Criteria
On 7th December 2020 the EU published new ranking guidelines for online platforms, giving advice and guidance on how they can improve the transparency of their search ranking parameters. SEO is what we do day in and day out at Opace and the ultimate goal is to improve...
Will Businesses Adopt Virtual Services & Remote Working as a Result of the Coronavirus Pandemic?
The COVID-19 Coronavirus pandemic is a milestone moment in any of our lives. The virus is wreaking havoc across the world, but with this threat also comes a long-awaited opportunity within organisations to more fully embrace home and remote working. With travel bans...