![Long-Tail SEO: What It Is, Examples & How to Use Long-Tail Keywords For High-Intent Search Traffic [UPDATED]](https://opace.agency/wp-content/uploads/2012/07/short-tail-vs-long-tail-keywords-400x250.jpg)
So, you're looking to understand the topic of long-tail SEO? Read on to discover how leveraging these targeted search strategies can improve your website’s visibility, attract the right audience, and ultimately drive more meaningful engagement. What is long-tail SEO?...
![SEO Keyword Analysis & Planning: How to Choose the Best Keywords For Your Website [UPDATED]](https://opace.agency/wp-content/uploads/2025/02/choose-core-keywords-for-your-website-400x250.png)
This guide to keyword analysis and planning is one of a series of guides we are producing to explore the subject of SEO in depth. Editor's Note [17.02.2025]: It's almost unbelievable that our original article titled "SEO Keyword Planning and Analysis" was originally...
![SEO Basics: The Simple SEO Guide for Website Owners [UPDATED]](https://opace.agency/wp-content/uploads/2025/02/A-guide-to-simple-SEO-400x250.jpg)
SEO (Search Engine Optimisation) is how you make your website easier to find on Google. It’s about improving your site so that when people search for things related to your business, your pages appear higher in the results. Editor's Note [12.02.25]: This is a major...
![Why Good Content Matters: SEO Content Creation Guidelines [UPDATED]](https://opace.agency/wp-content/uploads/2024/08/SEO-content-creation-guide-for-good-content-400x250.webp)
Welcome to our up-to-date SEO content creation guidelines. One of the most basic SEO challenges many website owners face is the lack of good content, but what do we mean by this? Good content can mean very different things depending on who you speak to –...
![Understanding the Difference Between Black Hat SEO Techniques, White Hat & Grey Hat [UPDATED]](https://opace.agency/wp-content/uploads/2019/01/20-Plugins-Remove-spam-comments-from-your-blog-posts-1-400x250.jpg)
The terms White Hat, Black Hat and Grey Hat are often used to explain certain SEO tactics, but what do they actually mean? White Hat SEO Tactics White Hat SEO tacticians maintain a code of ethics that strictly adheres to the guidelines set by the leading search engine...
It takes far more than a great SEO strategy to be successful online. Don’t get us wrong, we’re champions of white hat SEO but as a team, we firmly believe that an integrated approach to SEO and digital marketing is the best approach.It offers much more powerful...
Are you happy with your website’s performance and/or SEO? Do you think it is meeting the needs of your visitors? If the answer is no, then it may be time to get to work on making some tweaks and improvements, or maybe even if you answered “yes”. To give you a helping...
Google has recently announced that it plans to release a new mobile-friendly ranking algorithm designed to elevate the rankings of mobile friendly websites. It will make it much easier for users to identify sites offering a great mobile experience in mobile searches...
What is Responsive Web Design (RWD)? Wikipedia Definition: Responsive Web Design (RWD) is an approach to web design aimed at crafting sites to provide an optimal viewing experience—easy reading and navigation with a minimum of resizing, panning, and scrolling—across a...
![How to Overcome a Google Penguin Penalty [Infographic]](https://opace.agency/wp-content/uploads/2015/01/1-400x250.png)
What is a Google Penguin Penalty? The Google Penguin algorithm targets specific types of "black hat" SEO tactics, when these tactics are found a site is punished, demoted and sometimes blacklisted. This is often called by people in the SEO industry 'a Penguin...
