With so many ways to create and share video content, it can be difficult to know which format and platforms to use as a business or creator. It can be hard to know whether to create short-form video content or more traditional long-form videos to engage and inform...
The Decline of YouTube – An Uncertain Future For This Popular Video Platform (Update)
Editor’s Note: The world of social media changes quickly and this is our third update to our original 2019 'The Decline of YouTube - An Uncertain Future For This Popular Video Platform' article. In our second update, 'Looking to the Future – 2020 and Beyond for...
What Google’s Takeover of Twitch Would Have Meant for Content Creators
Recent rumours almost became reality when Google were supposedly confirmed to be acquiring Twitch’s streaming service. This has led users and content creators to become concerned with the implications of this acquisition due to Google implementing unwelcome changes to...
Is Micro Web Video a Good Idea for Business?
Why Micro Web? The growth of Twitter as a social and marketing tool has encouraged businesses and marketers to think small – concentrating key messages within 140 characters. With a few years of honing this technique, is it now the time to do the same for video? Many...