What are Facebook's ‘Rooms’? Facebook recently released their latest app ‘Rooms’ which looks to connect users of similar interests together and allow anonymous discussion similar to the chat rooms of the early days of the internet. Rooms support photos, videos and...
Celebrities and Social Media: The ALS Ice Bucket Challenge
Unless you’ve been living under a rock for the last month, you’ll already know about the ‘ice bucket challenge’ that has been sweeping social media lately. The last few weeks, however, videos have started being uploaded by celebrities taking part to raise awareness of...
Establishing Objectives for Social Media Campaigns
When small businesses decide to take on social media, not all have a strategy or clearly defined objectives, so it becomes difficult to measure whether the social media is genuinely effective. Many run giveaways and competitions with the intention of growing likes and...
The Future of Social Media in Virtual Reality
Virtual Reality back in the day… I remember, when I was about 12 years old in 1997 walking into the arcade on Portsmouth Pier. Right near the entrance were 2 massive machines. The aim of these machines was for you and a friend to step into each one, put a gigantic...
Facebook Ads: A Hidden Gem for B2B Marketing
Facebook Ads in 2014 Long before Facebook started offering “suggested posts”, “sponsored ads” and the variety of different options they have today, Opace were offering more traditional B2B internet marketing services, including SEO, social media and of course Pay Per...
Facebook Ads vs LinkedIn Ads vs Google AdWords
Small business advertising and brand promotion using Facebook Ads In the previous blog I looked at the benefits of using Facebook Ads for B2B marketing and recruitment: https://opace.agency/blog/facebook-ads-the-hidden-gem-of-b2b-marketing-and-recruitment. I explained...
Birmingham Web Design Company Offers Advice Clients Love
A leading Birmingham web design company this week offered some timely advice to help Birmingham businesses make the most of their social media activity. Opace are a web design and social media marketing company who have helped many local businesses maximise their...
6 Easy Ways to Kickstart Your Social Media Marketing
It's good for business and good for SEO so why don't more businesses carry out social media marketing? Perhaps they don't know where to start - so here is a back-to-basics on how to get your social media marketing off to a flying start. 1. FACEBOOK No surprises that...
Facebook Timeline Changes for Fan Pages (Business Pages)
Facebook Timeline Changes - March 2012 This is a brief video introduction about the Facebook timeline changes that took place for Business Pages (Fan Pages) on March 31st 2012. In this video we will outline the changes to 'splash pages' and default landing tabs, along...
How to Link Facebook, Twitter & YouTube for Social Media Success
In this video we will show you how to link your social media accounts (Facebook, Twitter & YouTube), by using apps for your Facebook page/profile, authorising your Twitter account and connecting accounts via YouTube. This video is designed for people who are new...