Twitter Basics: How to Change a Twitter Background Image

Twitter Basics: How to Change a Twitter Background Image

How to add a custom Twitter background image This is the third in a series of social media marketing video tutorials that we're planning to roll out over the next few months covering Facebook, Twitter and YouTube. We'll be looking at the basics then moving on to more...

Twitter Basics: How to Set Up a Twitter Profile

Twitter Basics: How to Set Up a Twitter Profile

How to set up a basic Twitter profile This is the second in a series of social media marketing video tutorials that we're planning to roll out over the next few months covering Facebook, Twitter and YouTube. We'll be looking at the basics then moving on to more...

7 Reasons Why Your Business Needs a Blog

7 Reasons Why Your Business Needs a Blog

Far from being a fad whose appeal will soon fade away, blogging is the social media marketing for SMEs and start-ups. Here are some of the best reasons why: 1. Google loves them You need to get your website seen so you need to make sure Google not only sees but also...

SEO in a Nutshell: A Simple Guide to SEO Basics

SEO in a Nutshell: A Simple Guide to SEO Basics

SEO in a nutshell - Part 1 in our SEO Made Simple series Our SEO e-books are part of our wider "do-it-yourself" series of Internet marketing guides, all of which can be accessed FOR FREE when you Like our Facebook page. Introduction Search Engine Optimisation (SEO)...

Is It Time to Go Mobile?

Is It Time to Go Mobile?

Sometimes it's hard not to feel sorry for small businesses who simply want their website to bring them more business. Recently they have had to deal with the impact of the growth in social media, Google's shifting algorithm that emphasises more on relevant regularly...

E-newsletters: The Original Social Media for Business

E-newsletters: The Original Social Media for Business

While lots of small businesses think ecommerce is a matter of good web design and SEO, today there is an increasing focus on social media. It might be a good time to look again at the value of perhaps ecommerce's original social media – the enewsletter and email...

How PPC Advertising Compliments Organic SEO

How PPC Advertising Compliments Organic SEO

When it comes to Search Engine Optimsiation (SEO) and Pay Per Click (PPC), each technique offers different benefits. The main benefit of PPC is that in a short period of time the advertiser can gain huge traffic to his or her site whereas with SEO it takes longer to...

Top 3 Tips to Improve Facebook EdgeRank

Top 3 Tips to Improve Facebook EdgeRank

?? Have you ever wondered why your business Facebook page is sitting stale with not as many likes and comments you had wished for? Well, it could be your fans have not even seen the post you have made due to Facebook's EdgeRank system. Facebook EdgeRank What is...