Why social media? Social media marketing has increased in importance for all organisations. Not only are clients, customers and potential clients expecting it, Google will also be monitoring and giving greater prominence to those websites that engage with people...
It's good for business and good for SEO so why don't more businesses carry out social media marketing? Perhaps they don't know where to start - so here is a back-to-basics on how to get your social media marketing off to a flying start. 1. FACEBOOK No surprises that...
Yet another social media platform was launched in October in the continual search for the next Facebook or YouTube. Is it a good idea for business to add a new platform to their social media marketing strategy or to adopt a wait and see policy? Opinsy.com has a good...
Top tips for increasing website conversions Here's some helpful improvements for website conversions! The way to succeed in business is to stay ahead, continuously grow and develop. Areas of your business you want to grow include lead growth and new enquiries through...
Encouraging web users to share the content of your website should be an increasingly important part of your website SEO. Of course, encouraging sharing is good business practice as it will help promote your business, brand, goods and services. However, social sharing...
Opace annual customer survey 2012 The results of our annual customer survey have just been announced – and we think they are pretty impressive. As far as our clients are concerned we offer exceptional value, a clear understanding of their needs, and deliver noticeable...
Images are important when you are planning your website design for plenty of reasons, but they can also have a negative effect and this article attempts to help you maximise the effectiveness of your design. One area that is sometimes overlooked is the actual images...
For many smaller businesses who sell their products and services locally, developing localised SEO strategy with their SEO company is a great way to achieve more sales and build their business. There are a number of brilliant tools designed just for local business,...
What's best for your business? It was the statistic that got the Twitterati excited as AdAge reported that more people owned mobile phones than toothbrushes (4.8 billion v 4.2 billion). Mashable also predicted that "by 2016 there could be 10 billion smartphones." This...
Top tips to help the time-strapped business owner's post effective social media content The increased importance of social media for businesses has been driven by the two most important players in the world of the internet: Google and web users! For many businesses –...
