Do I Need to Focus on Both Google AdWords and Organic SEO?

Do I Need to Focus on Both Google AdWords and Organic SEO?

Difference between SEO and PPC You may have heard at some point in the past SEOs or digital marketing companies talking about Google AdWords and/or (organic) Google listings. There are many things you may wish to consider when deciding on an SEO (search engine...

Adobe Proclaims 2013 the Year of Content

Adobe Proclaims 2013 the Year of Content

In the latest survey from Econsulting and software giants Adobe one message is clear – that content marketing is the main concern for in-house marketers (and we would suggest social media agency) as they look forward to 2013. The report 'Digital Trends 2013' is based...

Web Design Checklist for Birmingham Organisations

Web Design Checklist for Birmingham Organisations

If you are an existing Birmingham based business - or are looking to set up a business - then upgrading or creating an effective website will be a major contributor to the success of the company. It will never mask poor customer service or low quality goods or...

Is Early Adoption a Smart Social Media Marketing Strategy?

Is Early Adoption a Smart Social Media Marketing Strategy?

Yet another social media platform was launched in October in the continual search for the next Facebook or YouTube. Is it a good idea for business to add a new platform to their social media marketing strategy or to adopt a wait and see policy? Opinsy.com has a good...