What Is the Magento Marketplace?
The popular open source eCommerce platforms comes with plenty of extensions that can increase the features of your online store.
Offering thousands of extensions and themes, the Magento Marketplace is a treasure trove of plugins designed by Magento developers to help you get the best out of your eCommerce site.
From those that help improve the speed, security and flexibility of your site’s technical performance to extensions that help deliver a better user experience, the Magento Marketplace is a library of innovative and creative tools for eCommerce web developers.
All of the extensions are priced individually and come with the peace of mind that they have been checked rigorously by Magento for coding standards, security and compatibility.
What’s In The Magento Marketplace?
So, what kind of extensions and solutions can you find in the Magento Marketplace?
Carefully curated and organised into easily accessible collections plus featuring great search functionality, there are thousands of add-ons available. Each extension is categorised into one of the following ten main product types although many offer multiple solutions for your eCommerce needs:
Accounting & Finance
This selection of extensions supports integration with ERP systems as well as offering alternative accounting solutions and tax reporting mechanisms.
Manage the books more effectively with handy extensions.
Content & Customisations
From ways to handle content production and publication to feature-rich media plugins, social media logins and even translation tools, there are almost 2000 extensions to choose from.
Customer Support
Here you can find extensions that can deliver flexibility to the way your company offers support for online customers. From live chat and support desk integration to phone support and social media plugins.
Marketing
An important aspect of any eCommerce site, the marketing extensions available for Magento include widgets for social media, email marketing solutions and automated marketing. There are also plugins for enhancing CRM, SEO and SEM.
Payments & Security
An eCommerce site must offer reliable, secure and flexible payment systems so it is no surprise that the Magento Marketplace offers an excellent selection of fraud prevention services, checkout enhancements and multiple payment solutions.
Reporting & Analytics
Make more informed decisions with powerful reporting and analytics.
As any website developer knows, the success of a site can only be judged if you can measure its performance. To help with this important function, there is a huge range of reporting and analytical tools available here. From Tag management and Google Analytic plugins to inventory logs and actionable metrics, Magento Marketplace makes it easy to drill drown into your data.
Sales
What is an eCommerce site if it is not centred around sales? This area of the Marketplace is dedicated to offering those tools that can improve, enhance and increase your sales performance including rewards and loyalty programmes, coupons and gifts plus pricing, promotions and POS.
Shipping & Fulfilment
Order fulfilment is an essential part of an eCommerce site whether this is physical or virtual delivery services. With Magento Marketplace you can find extensions that add security, flexibility and accountability to order/warehouse management as well as cross-border fulfilment and address verification services.
Site Optimisation
Improve the speed and performance of your site with handy plugins.
In addition to reporting tools that offer insights into the performance of your site, Magento Marketplace also offers a range of extensions that can help you with the technical aspects of hosting as well as site monitoring. From those that detect missing pages and broken links to those that can improve the speed of your site (including Accelerated Mobile Pages, or AMP), there are dozens of useful plugins.
Themes
Still in its infancy, the theme section of the Magento store only has a dozen or so themes at the moment but there is plenty of potential here for developers to share responsive page designs, holiday and seasonal, as well as industry specific, themes.
Opace & Magento
An accredited eCommerce digital design agency, Opace is a skilled developer utilising the flexibility and scalability of one of the world’s leading eCommerce platforms. Innovative, creative and results-driven, our clients choose us because we go beyond the design process and offer specialist technical services tailored to their business.
Don’t just take our word for it, find out why 100% of our customers are happy with the service we provide by requesting a call back today.
Image Credits: Magento, Pixabay/Goumbik, Pixabay/Nikin and pxhere.
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