SEO Courses Birmingham

Actionable SEO Training Courses FOR

Learn the secret ingredients to rank higher in search engines and boost online visibility. 1:1 or Group SEO Training Tailored to Your Needs.

15+ YEARS IN BUSINESS
REVIEWED ON ★★★★★ 5.0 RATING
500 + PROJECTS DELIVERED

SEO Training Courses

SEO Courses in Birmingham & Online

Take control of your SEO and rankings - Frustrated with trying to decipher your keywords from backlinks or SEO from PPC? Unsure if your SEO agency is delivering what they say? Want to be in control of your own website and online marketing services?

You're in the right place! Book today for a private training session with Opace's lead trainer and Managing Director, David Bryan. David is an SEO expert with 15+ years of experience at Opace, a full-service digital agency in Birmingham, delivering SEO for businesses and running SEO training courses to help customers improve their rankings across the UK and internationally.

For over 15 years, Opace has been offering some of the most comprehensive SEO courses in Birmingham as part of our wider SEO services for businesses across the UK and beyond, empowering organisations of all sizes with the SEO skills to get ahead. From charities to eCommerce retailers, Opace has helped customers achieve first page and even #1 rankings for the most competitive keywords with their practical and actionable training techniques.

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SEO Courses Birmingham — Opace digital agency video introduction

STRATEGY WITHOUT
EXECUTION IS JUST NOISE

Why Choose Opace for SEO Training?

  • Proven success15+ years helping businesses of all shapes and sizes gain top rankings on search engines like Google and Bing.
  • Flexible learning1:1 or group training, online or in-person in Birmingham or throughout the West Midlands.
  • Hands-on trainingLearn actionable SEO using real-world examples and live website audits.
  • Ongoing supportGet post-training support and guidance to apply your skills if you get stuck or forget.
  • Expert-led sessionsLearn directly from industry professionals, including David, who heads up most training courses.
  • Tailored learning resourcesReceive custom training materials, cheat sheets and follow-up guides you can reference long after the course ends.

Fully Bespoke SEO Training – Designed for You!

Our SEO training isn’t one-size-fits-all. We create bespoke courses based on your business, industry, and skill level.
  • Beginner to advanced SEO trainingWhether you’re completely new to SEO or need advanced techniques in specialised areas, we cover all skill levels.
  • 1-day or 2-day trainingGet intensive training at your own pace and level of experience.
  • In-person or onlineJoin us at our office in Birmingham, at your premises, or online via Zoom, Teams, or Google Meet.
  • Real-time website analysisWe audit your live site during the session, turning theory into practical improvements you can action straight away.

What You’ll Learn in Our SEO Training

Our courses cover everything you need to improve your website rankings, drive traffic, and increase conversions. Typical topics and essential SEO sklls include:
  • Creating an SEO plan based ongoals & objectives
  • Understanding search engine algorithms
  • Dissecting search engine results pages
  • Search engine marketing technique
  • Establishing SEO strategies & content plans
  • Auditing previous technical SEO & on-page SEO
  • Assessing UX & page experience metrics
  • Reviewing page speed & core web vitals
  • Practising how to write for SEO & your audience
  • Putting in place off-page SEO strategies
  • Optimising local SEO & Google business profiles
  • Overcoming Google penalties or manual actions
  • Optimising for Google & Bing
  • SEO copywriting & website optimisation
  • Measuring SEO with Google Analytics
  • Measuring SEO with Google Search Console
  • Using content marketing & link building
  • Applying actionable SEO processes
  • Reviewing & measuring improvements
  • Understanding AI and its impact on SEO

By the end of your training, you’ll have a tailored SEO strategy & practical skills to implement immediately.

SEO Training Pricing

We don't offer public classes, only private training. Prices are subject to VAT and payable in advance to secure the booking.

Online (1-2 people)

£550
  • 1-day course
  • 1 experienced SEO trainer
  • 1 to 2 trainees
  • 6 hours
  • Choice of Teams, Zoom or Google Meet
  • UK wide SEO training
  • 10% discount for 2-days

Face to Face (1-4 people)

£650
  • 1-day course
  • 1 experienced SEO trainer
  • 1 to 4 trainees
  • 6 hours
  • Your place or ours
  • West Midlands only (if yours)
  • 10% discount for 2-days

Face to Face (4+ people)

£1200
  • 1-day course
  • 1 experienced SEO trainer + 1 support
  • 4 to 8 trainees
  • 6 hours
  • Your place or ours
  • West Midlands only (if yours)
  • 10% discount for 2-days

TECHNOLOGIES & PLATFORMS

Search Engine Optimisation

wordpress websites
magento development
joomla websites
woocommerce seo
drupal seo
adobe commerce web development
laravel seo
screaming frog seo spider
surferseo
Semrush SEO
moz analytics
seo powersuite
advanced google analytics
website auditor
shopify SEO

SELECTED SEO WORK

Clients First.
Always.

We work smartly and ethically to provide intelligent and cost-effective solutions that maximise your ROI and fuel business growth.

CASE STUDY

Corcorans Home & Furniture

Home & Furniture E-Commerce Achieves 4x Growth Through Digital Strategy

Digital ContentDigital MarketingDigital Strategy
Impact

4x traffic growth 20x increase in organic visibility 400+ new page 1 rankings in Google.ie 70+ position 1 rankings

Explore project
Corcorans Home & Furniture project
CASE STUDY

Cozilogs

Magento Support & Fully Managed Digital Marketing Powers Advocacy

Digital ContentDigital MarketingPPC
Explore project
Cozilogs project
CASE STUDY

Shedstore

Achieving Market Dominance, One SEO Strategy at a Time for Sheds Retailer

Digital ContentDigital MarketingPPC
Explore project
Shedstore project
CASE STUDY

PowerPhotonic

Illuminating Success with WordPress Redesign for Micro Optics Manufacturer

Digital ContentDigital MarketingPPC
Explore project
Impact

Fast & seamless|website migration Zero disruption|to stakeholders Ongoing partnership|since 2021

PowerPhotonic project
CASE STUDY

DTC

WooCommerce Redesign & 30x Improvement in SEO for Industrial Supplies Retailer

Digital MarketingPPCSEO
Impact

400+ new keywords ranking 200+ on Page 1

Explore project
DTC project
CASE STUDY

SPI Lasers

SEO Management & Marketing Support for Global Lasers Business

Digital MarketingPPCSEO
Explore project
SPI Lasers project
CASE STUDY

Expert Moves

Digital Content · Digital Marketing · PPC · SEO · Web Design · Web Development

Digital ContentDigital MarketingPPC
Explore project
Expert Moves project
CASE STUDY

Beeches Martial Arts

Fighting the competition with a Video-Powered Website & SEO

Digital ContentDigital MarketingPPC
Explore project
Impact

7 new clubs opened thanks to the new website 40% increase in search engine visibility Strong Page 1|rankings achieved

Beeches Martial Arts project

Reviews & Testimonials

See What Our Customers Say

Opace are rated 4.95/5 for SEO based on 57 customer reviews

01
Testimonials
Corcorans Home & Furniture
Prompt,helpful,andgreatatwhattheydo!Excellentatseo,fantasticonallaspectsofe-commercefromonlineadvertisingtowebdevelopment.

Verified Client

Corcorans Home & Furniture

Corcorans Home & FurnitureCozilogsShedstorePowerPhotonicCorcorans Home & FurnitureCozilogsShedstorePowerPhotonic

Local, National & Global Brands

Organisations We've Worked With

Corcorans Home & Furniture
Cozilogs
Shedstore
DTC
SPI Lasers
Beeches Martial Arts
We Buy Broken Vans
Justice Upheld
PM Connect
Lifting Gear Direct
Six Star Group
Intelligent Data Group
ENL Legal
Erowz
Cranes Direct
ClassicLine Insurance

Real Results for Real Businesses

Here's what we've achieved for some of our long-standing clients through our SEO and eCommerce services.

Shedstore

National Sheds Retailer

eCommerce Content, Consultancy & SEO Strategy

  • Page 1 for Sheds competing with 877M results
  • No. 1 for Potting Sheds, Pent Sheds and many more
  • Ranking for 50+ new keywords
Corcoran's Home & Furniture

Furniture Retailer in Ireland

eCommerce Development, Content & SEO Strategy

  • Page 1 for Beds competing with 22M results
  • Page 1 for Corner Sofas, Wardrobes and many more
  • Ranking for 170+ new keywords
DTC — Tools, Consumables & Coatings

Industrial Equipment Retailer

eCommerce Design, Content & Fully Managed SEO

  • Page 1 for Pneumatic Drills competing with 22M results
  • Page 1 for Paint Buckets, Fibreglass Filler, Sanding Machine
  • And many more keywords driven to the top

SEO CASE STUDY

Home & Furniture Retailer: A Case Study

This home & furniture came to Opace in August 2020 for SEO services. In less than 3 years, we've experienced some exceptional growth and results together! Using a mixture of strategies, including keyword research, content creation, speed and user-experience optimisation, infographic creation, online PR and blog outreach, it has been a truly collaborative approach to eCommerce SEO.

View Full Case Study
eCommerce SEO case study — 14x traffic growth and 90+ Page 1 rankings achieved by SEO Agency Birmingham
14× Traffic Growth
90+ Page 1 Rankings
906k Annual Users
38% Goal Conversion Rate

SOME OF OUR AGENCY CERTIFICATIONS

Award Winning Digital Agency

We make sure our digital marketers and specialists are always up to speed. From Google to HubSpot and Semrush, we've completed many of the major certifications available.

LEARN SEARCH ENGINE OPTIMISATION

Benefits of Learning Search Engine Optimisation

Whether based in Birmingham, the West Midlands or elsewhere in the UK, our SEO trainers are here to help. By mastering search engine optimisation through our training courses, you'll be equipped to navigate the landscape of major search engines effectively. You'll understand the SEO basics and be able to use business and technical skills to conduct effective SEO in-house.

01

New SEO Skills

You and your team can learn valuable SEO skills. There's nothing more valuable than improving in-house skills.

02

Improved Rankings

Through our SEO courses, you will learn a number of different strategies and techniques to improve your search rankings.

03

Superior Content

We'll teach you how to optimise your website using technical SEO and create superior content.

04

A Motivated Team

Boost team morale with our tailored SEO classes. Your employees will love that you're investing in their futures at your company.

05

More Authority

From ethical link building to social media marketing, we can show you all the different ways to promote your website and boost your Domain Authority.

06

Reduced Costs

Learn SEO so you don't have to rely on expensive agency costs. Keeping things in-house will result in significant cost savings.

SEO training with Opace, tailored to your business

For West Midlands based businesses or those that prefer a more intimate setting, we can run a Birmingham SEO training course from our offices in Rubery, Birmingham City Centre or we can come to your premises and train on-site. Our search engine optimisation team will work flexibly to suit your needs and requirements.

01

Birmingham SEO Training

For West Midlands based businesses or those that prefer a more intimate setting, we can run a Birmingham SEO training course from our offices in Rubery, Birmingham City Centre or we can come to your premises and train on-site. Our search engine optimisation team will work flexibly to suit your needs and requirements.

02

Online SEO Training

Due to COVID-19, we saw an influx of requests for online training courses. During this period, we delivered SEO classes via Teams, Skype or Zoom. These were very effective and allowed trainees to learn from the comfort of their homes or workplaces. Our online classes are now even more popular than our Birmingham SEO training classes. We can even record the SEO training sessions so you have them to cherish forever.

03

1:1 or Group Courses

Learn 1:1 or as a group, the choice is yours! Whether you are looking to turn your advanced, grow your personal SEO knowledge or bring everybody in your team up to the same level, we will tailor our SEO training course to meet your objectives.

04

Practical and Actionable Learning

Endless talking isn't an enjoyable or effective learning approach for anyone. We try to keep the talking to a minimum and maximise the practical learning through hands-on workshops.

05

SEO That Generates Real Business

We will show you how search engine judge pages, why some search results dominate, and how to spot quick wins on your own site. The knowledge gained will come from real examples tied to your goals and your website, so you are not learning theory for theory's sake.

06

Strategies That Target the Right Audience

Good SEO is not about chasing any traffic. It is about attracting potential customers who are already looking for what you offer. We will help you shape content and structure so your pages answer the right questions and earn clicks in search results.

07

We Cover More Than Just SEO

We go beyond simply covering basic SEO topics like keyword research, on page SEO and off page SEO, to teach you about wider strategies including social media and content marketing, blogging and other important elements that will affect the overall success of your SEO and digital marketing.

08

Ongoing Support

Need a refresher course or help with a particular SEO topic? We provide ongoing SEO support to keep you at the top of your game. And when the SEO course comes to an end, we will be on the other end of the phone or email to support you.

Find Out More

Frequently Asked Questions (FAQs)

Still have questions? Get in touch →

What can I expect to learn from your SEO courses?

Our courses cover a comprehensive range of topics to help you master search engine optimisation. You will learn the SEO basics, best practices to carry out keyword research, how to establish SEO strategies, as well as techniques to undertake on page SEO work and create engaging content that's search engine friendly and designed to drive organic traffic.

You'll learn how to carry out technical SEO to boost your website performance, how to audit previous SEO endeavours, evaluate your digital marketing using Google Analytics, practice link building strategies, and implement ethical approaches to overcome penalties.

By the end of the course, you will have gained a strong foundation in SEO from industry experts and the knowledge to optimise your website and improve its visibility on search engines like Google and Bing. You'll understand the relationship between SEO and social media. Our trainers are all SEO specialists, qualified in search engine optimisation and experienced in delivering practical training to business owners and marketing teams.

Why should we pay Opace to teach us SEO?

There are free SEO courses online courses and even government-funded SEO courses available from time to time. As much as we like meeting new customers, we always suggest taking advantage of the free training first.

Our courses are for those who want a more personal and tailored approach mastering organic search. As well as being a friendly bunch, we have over 15 years of experience in delivering successful search engine optimisation projects and always stay up-to-date with the latest industry news and algorithm changes to ensure our recommendations stay on the right side of search engines.

So if you're looking for a more intimate learning environment, where you get one-to-one time with an SEO trainer able to dedicate their time specifically to you and your business, get in touch.

Do you only provided SEO courses in Birmingham?

We offer flexible 1:1 or group SEO courses in Birmingham and around the West Midlands from our premises or yours, but we also provide courses online using Skype, Teams, or Zoom, for those further afield. Even if you're local, many customers prefer remote online training so they can learn from the comfort of their own homes or workplaces.

We'll accommodate you no matter your preference. We also provide all course materials and refreshments throughout the day and one of our SEO consultants will speak with you beforehand to plan the agenda.

Who are these courses suitable for?

Our courses are suitable for anyone interested in gaining a basic understanding of search engines to those looking to advance their SEO skills. This includes marketing staff, managers, executives, CEOs, and individuals looking to develop business skills. Prior knowledge of HTML and marketing would be advantageous but is not a requirement.

When will I see results and how can I monitor my progress and success in SEO?

You will learn how to monitor your SEO success and measure ROI throughout the course. We will guide you on how to use tools like Google Analytics, Google Search Console, and Bing Webmaster Tools, as well as other free SEO tools and browser plugins. This will enable you to monitor search engine rankings, link building efforts, website traffic, and other web statistics. With regards to how fast you see results, this will depend on a range of factors, for example:

  • How much you understood from the course and whether you did your homework
  • How quickly and effectively you implement your training
  • Domain factors, such as the age and authority of your site
  • External factors, such as how quickly Google and other search engines crawl and index any changes you make

Get in Touch

Interested in Working with Us?

We have 100% happy customers, so don't delay. Get in touch today and see how we can help.

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