SEO Agency Birmingham

SEO is all about improving your website’s visibility on search engine results pages. By focusing on relevant keywords, content optimisation, and earning high-quality backlinks, SEO can help your site rank better in search engines and therefore drive more traffic to your site.

There are many disciplines within SEO, e.g. services like technical SEO will ensure your site meets search engine requirements, while local SEO can boost your presence in your region, such as Birmingham-specific searches. Local SEO can also include optimising Google My Business, helping to enhance your visibility in Google Maps and local search results. Off-page techniques, such as digital PR and blog outreach can help build authority and traffic by earning external links back to your site. Advanced tactics like schema markup and featured snippets can make your site stand out in search listings by enhancing how it appears.

The ultimate goal? Higher rankings, more traffic, and increased visibility for your target audience.

SEO and CRO are both crucial optimisation techniques for a successful online presence, but they focus on different goals. SEO aims to drive more traffic to your website by improving its position in search results through content optimisation and technical improvements. In contrast, CRO is about improving the user experience so that visitors convert into leads or sales. While SEO often involves more technical skills that affect the entire site’s performance, CRO is typically part of the web design process, focusing on elements like layout, calls to action, and usability. Together, SEO and CRO help attract and convert visitors, supporting overall growth.

Yes, we offer PPC management as part of our digital marketing services, along with Google Ads, Bing Ads and social media advertising. When deciding between SEO and PPC (Pay-Per-Click), it depends on your goals. PPC offers instant visibility in search results, but it requires ongoing spending and can be costly due to competition. SEO, on the other hand, is an organic approach that takes time to build but offers long-lasting results with a lower lifetime cost. While PPC can drive immediate traffic, SEO often delivers higher-quality leads and conversions over time.

Our SEO services are customised to each client, and the cost varies based on your goals and current site performance.

Before we start, we recommend a full market and competitor analysis, along with a website audit, to set a baseline. We offer this analysis as a one-off service for £900 + VAT, providing a roadmap and specific recommendations.

For ongoing SEO, we have monthly packages starting from £650 which includes the most fundamental parts of SEO, including keyword research, website optimisation, basic content creation, and reporting. Most clients invest around £1,500 per month, which includes on-site SEO, content creation strategy, content marketing, and off-site SEO. For clients looking for maximum support, full-service packages can reach up to £5,000 monthly per site, which includes everything above, plus conversion rate optimisation, comprehensive content creation (e.g. regular website content refreshes, writing eCommerce product descriptions, weekly blog writing), content marketing campaigns, infographic design/video creation, and more. 

The timeline for SEO results depends on several factors, including your website’s age, domain authority, and current rankings on Google. Established sites with strong existing content may see improvements in search results within days, while newer sites may take 6–18 months or even longer to achieve significant rankings. Additionally, the competitiveness of your industry, the level of content optimisation, and the quality of your backlink profile all play a role. While we aim for quick wins, SEO is ultimately a long-term strategy, influenced by Google’s algorithms. That said, our SEO services are designed to build sustainable results over time.